The Zoe Report

Zoe Ward

Bio

Zoe Ward is a Shopping News writer at The Zoe Report, where she creates content related to all things shopping, from new product launches to the latest trends to stock your closet, home, or beauty counter. She never misses a new skin care product or shoe style when it hits shelves, however she also covers industry news such as the latest innovations in eco-friendly design. Zoe is currently based in Los Angeles, California, which helps her keep tabs on the booming West Coast brands that are constantly challenging the fashion, beauty, and lifestyle industries. She earned her bachelor's degree in journalism and minor in consumer behaviors from University of Southern California. If Zoe isn't re-organizing her skin care shelf, you can find her cuddled on the couch watching reality TV with her cat, Winona, or trying a new restaurant in Los Angeles. You can follow Zoe on Twitter at @wuddupward and Instagram at @zoeward, and learn more about her and her work at http://zoe101.com.

These Highly Rated Hair Crimpers Can Help You Nail The Throwback Trend

The last time you even thought about crimping your hair was probably decades ago; that is, unless you attended a costume party recently that required a retro beauty look to complete your ensemble. But any dedicated beauty buff knows that every trend…
By Zoe Ward

Kendall Jenner Just Reminded Everyone Of This ‘90s Hair Accessory & You’ll Want One Immediately

If the return of the scrunchie over the past several seasons has taught the style set anything, it's to never say never to throwback hair accessories. Just about all of them have a way of coming back around at one point or another — and Kendall…
By Zoe Ward

Serena Williams Just Took The French Manicure Trend To The Next Level — & It's So Fun

In case you didn't know, a nail trend you might not have expected to come back around has been enthusiastically readopted by the celeb crowd. The French manicure is back in a big way, if the famous and influential individuals giving the look a try…
By Zoe Ward

Mexico City Inspired OPI's Spring Collection & The Result Is A Dozen *Really* Fun Colors

Longtime fans of OPI know one thing for certain — the beloved nail care brand has a penchant for transporting people to exciting locales near and far via its bi-annual travel-inspired product launches. And just in case you don't have a spring break…
By Zoe Ward

Amika's New Shampoo & Conditioner Are The Only Scalp Care Products You Need In Your Shower

The hectic nature of a modern schedule requires modern beauty solutions — and that's why dry shampoo has become a mainstay on practically everyone's bathroom shelf. It's a quick fix for frequent alarm-snoozers, daily gym goers, and anyone who's ever…
By Zoe Ward

Kourtney Kardashian's Classic Red Manicure Is The Valentine's Day Nail Inspiration You Need

In the beauty world, classics are classified as such for a reason: No matter when or where, they always work without fail. While it's very easy to get distracted by the latest trends — and worthwhile to try a fair share of them, of course — it's…
By Zoe Ward

This New Face Wash Transforms Into 3 Different Textures (& Makes For Very Clean Skin)

You want your makeup to work hard for you throughout the day, staying in place without smudging, slipping, melting, or creasing. But when it comes time to remove it, you need a cleanser that works even harder — because there's nothing worse than…
By Zoe Ward

Why Honest Beauty's New Serum Includes Not One, But 5 Exfoliating Acids

Exfoliation is an essential step in any skin routine. After all, the rest of your products can't really get to work if there's a layer of dead skin cells in the way (not to mention the impact clogged pores can have on your glow). That said,…
By Zoe Ward

These Candles Are Perfect For Valentine's Day — & No, They Don't Smell Like Roses

Valentine's Day is swiftly approaching — do you have a candle on deck to set the mood? Whether you've got a night in with your girlfriends on the calendar or you and your partner are planning to cozy up with some dessert and wine after a candlelit…
By Zoe Ward

Tower 28 Just Added 2 More Colors To Its Constantly Sold-Out Lip Jelly Range

Back in the day, were you amongst the dedicated lip gloss fans that didn't dare leave home without a tube (or three) in your tiny logo-bedecked baguette bag? Did you love the high-shine, mirror-like finish so fervently that you didn't care how…
By Zoe Ward

7 Celebrity Pixie Haircut Ideas That Will Inspire You To Make A Major Chop

So you've got a session with your hairstylist coming up soon on your calendar, and you're itching to make a change — like, a really major one. The problem is, you're a bit nervous about taking the plunge and you're in search of worthy inspiration to…
By Zoe Ward

Bella Hadid Tried Out Bangs — & Could Convince You To Do The Same

Jet-black bob, platinum blonde strands, super-long mermaid waves — having trouble keeping up with the hair transformations of one Bella Hadid? Because yeah, same. The modern-day supermodel makes changes to her mane almost as frequently as the swaps…
By Zoe Ward

These Valentine's Day Gifts Will Give Any Beauty Lover A Much-Needed Moment Of Zen

When it comes around each year, Valentine's Day can be a bit stressful in and of itself — everyone just spent a sizable amount on gifts for friends and family during the holidays, and the lovey-dovey holiday comes after an unavoidable rush during…
By Zoe Ward

Charlotte Tilbury Just Expanded The Pillow Talk Line With Two New Lipstick Shades

In 2019, one lip product rose above the rest and claimed the rank of most-sold lipstick in America. That lipstick was Charlotte Tilbury's Pillow Talk, an almost-universally loved nude-rose shade that's sparked no shortage of spin-off products…
By Zoe Ward

Hilary Duff Just Said Goodbye To Her Bob — & Her New Look Is So Easy To Copy

Well that didn't last long. Just one month after making a major chop, Hilary Duff's long hair is back once more — how's that for keeping everyone on their toes? And though the star's time sporting the currently-trendy bob was about as short as the…
By Zoe Ward

Deborah Lippman's Spring Drop Is What Pastel Manicure Dreams Are Made Of

Winter got you wishing you were somewhere else (preferably a much warmer destination)? Sadly that reality may be reserved for just your dreams for the time being — but that doesn't mean you can't get your manicure in a spring state of mind. And…
By Zoe Ward

Classic Red Lipstick Fans Will Love Clé De Peau Beauté's New Launch

When you think about timeless beauty, no doubt a bold red lip comes to mind. That's why it's practically a given that every beauty brand has their own take on a classic red shade. And with Clé de Peau Beauté's new Legend Color collection, it's…
By Zoe Ward

LAWLESS Beauty's First Bullet Lipstick Launch Has 8 Shades You Can Wear Every Day

In theory, maximalist makeup is wonderful. But in practice, it's often much less wearable on a daily basis. The truth is, it's all about effortless, wearable makeup most days (who has time for more than a five-minute face, right?) — and an essential…
By Zoe Ward

Selena Gomez Just Wore A Moody Lipstick Shade You'll Want To Copy Immediately

If there were a season during which you're most prone to falling into a beauty rut, it'd probably be winter. Face it, those endless gloomy days don't exactly encourage you to primp and preen (especially when the odds are you'll end up staying in,…
By Zoe Ward

Fans Of Glossier's Cult-Adored Fragrance Will Love The Brand's Valentine's Day Bundle

Just when you, not to mention your bank account, have finally recovered from the flurry of present-hunting that occurs over the holiday season, another annual gift exchanging event sneaks right up on you: Valentine's Day. And on this lovey dovey…
By Zoe Ward