Each season has its beauty trademark: Winter calls for extra shimmer and a bold lip, summer for bronzed cheeks, and fall for autumnal reds and oranges. If spring is known for any one thing, it has to be a lively lid. A perfect harbinger to the most colorful of seasons, the newest eyeshadow palettes at Ulta Beauty have spring 2020 written all over them.
The latest trends in eye makeup include pales and pastels, vivid neons, ample glitter, and every shade of pink imaginable. It's a mixed bag, but the prevalence of color — bold color — is a common thread. Neutrals are being met with cobalt blue and highlighter yellow. Smoky blacks and greys are being replaced with '80s-inspired purples. Perhaps the best example, however, is the newly emerging polychromatic lid.
With the return of spring, people like Kaia Gerber are embracing every shade in the rainbow (at once) and the newest wave of palettes to hit Ulta Beauty make the tie-dye eye trend possible with just one product. Shop seven new spring 2020 eyeshadow arrivals, ahead.
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