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This New Eyeshadow Stick Is The Mistake-Proof Route To A Smoky Eye

Plus, every other exciting March beauty launch.

by Erin Lukas

Updated: April 10, 2023

Originally Published: March 7, 2023

Courtesy of Victoria Beckham Beauty

We may receive a portion of sales if you purchase a product through a link in this article.

March is arguably the most exciting time of the year. Not only is fashion month and award show season is in full swing, delivering countless moments of beauty inspiration for the next season, it also marks the home stretch to the official start of spring. And as the temperatures slowly but surely creep up and the days start to get longer, the optimism in the air is palpable. The best new beauty products of March 2023 are on the same wavelength — all of the standout launches serve as upgrades or refreshes to your current routine so your skin, hair, and makeup looks are in tip top shape for the spring season.

If the sunscreens in your medicine cabinet have expired, Peter Thomas Roth, BeautyStat, and Supergoop! have created sophisticated formulas that don’t leave a white cast. Spring makeup leans lightweight and colorful, so why not try Laura Mercier’s seamless, weightless foundation and a one-product smoky eye with one of Victoria Beckham Beauty’s pastel or shimmery eyeshadow sticks. And since the warm weather will want you to get your hair up and away from your face, Amika’s hair wax and R+Co’s hair gel are great options for achieving those trendy slicked-back buns and ponytails.

Ahead, TZR has compiled a complete rundown of March 2023’s best new skin care, makeup, and hair care products.

March 2023 Skin Care Launches

Best New Facial Sunscreen

Max Vitamin D-Fense Sunscreen Serum Broad Spectrum SPF 50

Peter Thomas Roth

Max Vitamin D-Fense Sunscreen Serum Broad Spectrum SPF 50

With a nourishing, glow-boosting formula, this serum-like sunscreen will be so enjoyable to wear, you’ll never forget to leave the house without applying SPF again. | Pros: Radiant without being greasy | Notable Ingredients: VitaGlow-D; CoQ10 |

Best New Chemical Exfoliant

Alpyn beauty Pore Perfecting Liquid with 2% BHA & Borage

Pore Perfecting Liquid with 2% BHA & Borage

Alpyn Beauty’s gentle yet robust chemical exfoliate harnesses the power of BHAs to sweep away lingering dirt, debris, oil, and buildup that lead to a less-than-smooth complexion. | Pros: Fights acne and excess oil; helps smooth texture; clinically tested | Notable Ingredients: Borage extract; tremella mushroom; salicylic acid; vitamin C |

Best New Nighttime Skin Treatment

Murad Retinal ReSculpt Overnight Treatment

Retinal ReSculpt Overnight Treatment

Firmer, smoother, and plumper skin is just a good night’s sleep away thanks to Murad’s latest innovation. The hero ingredients include retinal, a potent yet gentle form of vitamin A, kangaroo paw flower and olive leaf extracts, and oat lipids, clinical trials saw visible improvements in neck/jowl sagging, deep-set wrinkles, and crepey skin in just two weeks. | Pros: Results backed by clinical trials | Notable Ingredients: Retinal |

Best New Body Sunscreen

Supergoop! Unseen Sunscreen Body

Unseen Sunscreen Body

Fans of Supergoop!’s Unseen Sunscreen who’ve always wished they could slather themselves in their go-to SPF from head to toe are in luck – the brand has created a body version of the beloved invisible, weightless, formula. | Pros: Scentless; transparent; weightless | Notable Ingredients: Plant-derived emollient; olive leaf and fruit extracts |

Best New Face Mask

The Outset Purifying Blue Clay Mask

Purifying Blue Clay Mask

While the sea blue hue of The Outset’s clay mask is aesthetic, the results will also be highly ‘grammable. The purifying treatment is stacked with blue clay, salicylic acid, niacinamide, and botanicals to unclog pores, reduce shine, and soothe skin to counteract any dryness. | Pros: Minimizes pores; reduces shine; hydrates | Notable Ingredients: Blue clay, niacinamide; salicylic acid |

Best New Facial Sunscreen

Shiseido Urban Environment Vita-Clear Sunscreen SPF 42

Urban Environment Vita-Clear Sunscreen SPF 42

Shiseido’s latest sunscreen innovation blurs the line between skin care treatment and SPF. On top of protecting skin from UVA/UVB rays, blue light, and environmental aggressors, the formula is spiked with vitamin C to minimize dark spots and dullness, plus hyaluronic acid to plump and smooth the skin. | Pros: Brightening; transparent | Notable Ingredients: Vitamin C ethyl; hyaluronic acid |

Best New Body Lotion

Chillhouse ALT Milk Bathing Cream

ALT Milk Bathing Cream

The missing piece from a complete “everything shower” routine is a nourishing in-shower body hydrator. The popular non-dairy options at your favorite café are all included in Chillhouse’s ALT Milk. Coconut, pistachio, and oat work to moisturize and provide skin with a healthy glow. | Pros: Non-greasy alternative to lotion | Notable Ingredients: Oat; coconut; pistachio |

Best New Skin Tech Device

Dr. Dennis Gross DRx SpectraLite EyeCare Max Pro

Dr. Dennis Gross

DRx SpectraLite EyeCare Max Pro

LED treatments are having a moment in skin care, and what better way to experience the benefits of the zero-downtime technology than with an at-home mask? The red LED lights of Dr. Dennis Gross’ new-and-improved DRx SpectraLite EyeCare Max Pro work to firm, smooth, and minimize wrinkles around the eye area. | Pros: Ease of use; hands-free |

Best New Eye Cream

Youth To The People Peptides + C Energy Eye Concentrate with Vitamin C and Caffeine

Youth To The People

Peptides + C Energy Eye Concentrate with Vitamin C and Caffeine

Like an energy shot for your eye area, Youth To The People’s eye serum is concentrated with brightening actives such as vitamin C, caffeine, yerba mate, and synthetic silica. The result? Minimal dark circles and under eye bags, and smooth texture. | Pros: Instant brightening | Notable Ingredients: Vitamin C; caffeine’ yerba mate; synthetic silica |

Best New Serum

iNNBEAUTY PROJECT Refine AHA + BHA Texture & Pore Serum

iNNBEAUTY PROJECT

Refine AHA + BHA Texture & Pore Serum

The harsh reality is there’s no real way to reduce your pores. However, it’s possible to minimize their appearance with the help of an exfoliator. That’s where iNNBEAUTY PROJECT’s new serum comes in. It combines a blend of 10% AHA and BHA, peptides, and blurring powders to cleanse and refine pores and smooth uneven texture. | Pros: Reduces look of pores; firms skin | Notable Ingredients: Lactic acid; glycolic acid; willow bark |

Best New Body Lotion

Goldfaden MD Body Surge Hydrating + Restoring Body Moisturizer

Body Surge Hydrating + Restoring Body Moisturizer

Goldfaden MD is rounding out its body care collection with a nourishing, firming body lotion powered by plant-based active ingredients. While this rich cream leaves skin with a subtle glow, it’s not greasy – so you won’t have any issues getting dressed post-shower. | Pros: Radiant finish; firming | Notable Ingredients: Rosehip Seed oil; watermelon Seed oil; soap Bark extract |

Best New SPF Treatment

BeautyStat Universal C Skin Refiner Broad Spectrum SPF 50

Universal C Skin Refiner Broad Spectrum SPF 50

Founded by veteran cosmetic chemist, Ron Robinson, BeautyStat has quickly gained a cult-following for its science-backed, efficacious skin care products. So naturally, who else would crack the code on formulating a mineral sunscreen infused with vitamin C? The sheer formula offers SPF 50 protection, reduces dark spots, fine lines, and wrinkles, and shields skin from environmental aggressors. And you best believe this physical SPF doesn’t leave a white cast. | Pros: No white cast; doesn’t oxidize | Notable Ingredients: L-ascorbic acid; zinc oxide; iron oxide; squalane |

March 2023 Makeup Launches

Best New Eyeliner

Best New Lipstick

Fara Homidi Beauty Essential Lip Compact

Essential Lip Compact

This new brand by Fara Homidi, the most in-demand makeup artist for fashion week runways like Off-White and Victoria Beckham, is coming out of the gate with a handy lipstick compact complete with a primer. The formula is smooth and whipped for a long-lasting (comfortable!) matte finish. It comes in four classic shades, including this orange-red – a gorgeous vibrant color for sunny spring days. | Pros: Compact; long-lasting; refillable | Notable Ingredients: Meadowfoam; apricot seed oil; Tahitian hibiscus oil |

Best New Tinted Lip Balm

Lanolips Glossybalms

While winter is unofficially known as dry lips season, a hydrating lip balm is a season-less staple for year-round soft lips. For spring, upgrade your lip moisturizer with Lanolips’ high-shine balm. In addition to infusing and sealing moisture back into the lips, the formula provides a subtle wash of color. | Pros: Sustainable packaging | Notable Ingredients: Lanolin; sweet almond oil; castor oil |

Best New Concealer

Valentino Beauty Very Valentino Concealer

Valentino Beauty

Very Valentino Concealer

Conceal, sculpt, highlight – the complexion possibilities are endless with Valentino Beauty’s multitasking first concealer. The creamy, hydrating, full-coverage formula comes in twenty shades in three undertones. | Pros: Full coverage; 24-hour hydration | Notable Ingredients: Vitamin E; caffeine |

Best New Powder Foundation

Make Up For Ever HD Skin Matte Velvet Undetectable Longwear Blurring Powder Foundation

MAKE UP FOR EVER

HD Skin Matte Velvet Undetectable Longwear Blurring Powder Foundation

What makes MAKE UP FOR EVER’s powder foundation exceptional is its seamless, buildable coverage that doesn’t cake or crease by mid-day. Better yet, it doubles as a setting powder or can be used for touch-ups. | Pros: Portable; 32 shades | Notable Ingredients: Trio-Blur Complex |

Best New Eyeshadow

Victoria Beckham Beauty Eye Wear Shadow Stick

Victoria Beckham Beauty

EyeWear Shadow Stick

Eyeshadow pros and newbies alike will fall in love with Victoria Beckham Beauty’s foolproof eyeshadow sticks. The pastel and shimmery neutral shades can be swiped on right from the stick and blended with your fingertip for a quick, easy, put-together look. | Pros: Waterproof up to 8 hours | Notable Ingredients: Seaweed oil; vitas vita |

Best New Foundation

Laura Mercier Real Flawless Weightless Perfecting Foundation

Real Flawless Weightless Perfecting Foundation

Come spring, winter layers are shed, so why not ditch heavy makeup for the warmer weather, too? The secret behind the natural, seamless finish of Laura Mercier’s medium-coverage foundation is the bevy of skin care ingredients in its formula. In addition to the weightless texture, the brand also promises up to 12 hours of waterproof, fade-proof wear. | Pros: Lightweight; fade-proof | Notable Ingredients: Blurring bamboo silk powders; camelia seed |

March 2023 Hair Launches

Best New Hair Treatment

R+Co DALLAS Biotin Thickening Treatment

DALLAS Biotin Thickening Treatment

Super-sized hair is more synonymous with Dallas than the Cowboys. R+Co’s latest styling treatment helps hair reach new heights with volume-boosting rice starch and integrity-building biotin, but without ever sacrificing strand health and shine. | Pros: Frizz-eliminating; a little goes a long way | Notable Ingredients: Ginseng root extract; quinoa seed extract; hydrogenated castor oil |

Best New Hair Wax

Amika On Lock High Hold Wax

On Lock High Hold Wax

Slicked-back buns, wet look waves, the style possibilities are endless with Amika’s high-hold wax. While it will ensure your looks stay intact throughout the day, the styling product offers a natural finish. | Pros: Can be used on wet or dry hair | Notable Ingredients: Shea butter; sea buckthorn |

Best New Finishing Spray

UNITE Hair Boosta Finishing Spray

Hair Boosta Finishing Spray

Whether you are a celebrity hairstylist that wants your client’s chignon to hold up on the red carpet or you simply want your waves to stay bouncy for the entirety of a night out, a spritz of hairspray is an important finishing touch. However, not all formulas are created equal – many leave hair dry and crunchy. That’s what makes UNITE’s new spray stand out: it offers strong hold with a soft, glossy finish. | Pros: Flake-free | Notable Ingredients: Hydrolyzed wheat protein |

Best New Blowdryer

Olivia Garden SuperHP Hair Dryer

SuperHP Hair Dryer

The one thing Quinta Brunson, Angela Bassett, and Meghan Fahy’s red carpet hairstyles have in common? Their stylists have all been using Olivia Garden’s supercharged blowdryer. The hot tool comes with a concentrator nozzle and diffuser to cater to various hair types and blowout styles, plus it’s compact and lightweight to hold. | Pros: Ultra-high wattage (1875) for faster drying time |

Best New Hair Gel

R+Co TELEPORT Flexible Control Hydra Gelee

TELEPORT Flexible Control Hydra Gelee

Unlike the sticky, tacky hair gels of your youth, this R+Co gel offers buildable hold, boosts shine, and enhances curl patterns. | Pros: Non-sticky; immediate and compounded results | Notable Ingredients: Pineapple fruit acid; bamboo extract; potato starch |

This article was originally published on March 7, 2023