The Zoe Report

4.17.2024

Elly Ayres

Elly Ayres is the Associate Director of Branded Fashion at Bustle Digital Group. She works with BDG’s fashion clients to bring their stories to life, creating everything from custom-shot features and article roundups to custom videos and social moments across BDG’s many platforms.

Elly writes, edits, and develops branded fashion content. She strategizes with the branded design, talent, and production teams to launch style-focused stories that BDG's audiences want to consume. Whether readers want to refine their personal style, learn how to make the season's top-trending looks their own, or are seeking inspiration from their favorite influential style personalities, they will find just what they're looking for in the branded fashion content that Elly helps create.

Previously, Elly helped launch the commerce vertical at BDG. She also covered fashion and grooming at Men’s Health and worked in web production at Vogue. She graduated from the University of Florida with a B.S. in journalism and minor in French.

When Elly’s not busy exploring her Brooklyn neighborhood, you’ll find her catching live shows at her favorite venues, curating the perfect playlist, or brushing up on her encyclopedic knowledge of rock 'n' roll history. Contact Elly at ellyayres.com, or see what she’s been up to on Instagram.

(Fashion)

Bright Summer Getaway Styles To Debut When Finally Indulging Your Sense Of Wanderlust

At Lilly Pulitzer, it's always summer somewhere.

By Elly Ayres

(Fashion)

10 Spring Styles From NET-A-PORTER We're Shopping Now

By Elly Ayres

Rachel & Rodger Share Their V-Day Tips On How To Gift (And Drop Hints) Like A Pro

By Elly Ayres

Rachel Zoe On Her Personal Cartier Collection & Why They’ll Always Have A Place In Her Jewelry Box

By Elly Ayres

The Best Gifts For Every Friend On Your List

By Elly Ayres

Rachel Zoe's Outfit Picks For The Chicest Holiday Season Ever

By Elly Ayres

Ultra-Chic Gifts For Everyone On Your List

By Elly Ayres

The Cool Girl's Guide To Dressing For Your Daily Grind

By Elly Ayres

How Fashion Girls Are Wearing Fall’s Timeless Trends

By Elly Ayres

(Fashion)

How Managing Editor Lauren Caruso Refines Her Personal Style Brand For Fall

By Elly Ayres

(Fashion)

Roshni Patel On The Dream Wardrobe Picks That Make Her Feel Her Best

By Elly Ayres

(Fashion)

How One NYC Fashion Illustrator Puts Her Spin On 2 Fall Style Staples

By Elly Ayres

(Fashion)

An NYC Artist Puts Her Spin On Summer Denim — And It’s All In The Details

By Elly Ayres

The Fashion Girl’s Guide To Spring Jewelry Trends In Partnership With BaubleBar

By Elly Ayres