30 New Beauty Products To Try For April 2019

There’s a lot to love about April: Mercury is out of retrograde, it’s Earth Month, and festival season and wedding season are upon us. But perhaps the most exciting thing about the month ahead is the sheer amount of new beauty products to try for April 2019 — including Oribe’s first range of hair care for natural curls and coils and a fresh polish collection from OPI.

But just because April is jam-packed with products doesn’t mean your spring skincare routine has to be. “I think typically, you can use the same products you did in the winter,” Shani Darden, a celebrity aesthetician who works with Kelly Rowland and Emmy Rossum, tells TZR. Two of her key ingredients for a year-round glow are retinol (which can be found in Belei Refining Retinol Moisturizer, part of the brand-new beauty line from Amazon) and hyaluronic acid (the star of Knours’ latest Be Kind To Your Skin sheet mask). “I love layering moisturizer over a hyaluronic acid serum to get moisture without clogging your pores,” she adds.

The aesthetician also recommends bringing the lightweight hydration of a serum to another part of your bod: your armpits. She’s a fan of the just-launched Dove Dry Serum, an antiperspirant made with a quarter moisturizer (namely, sunflower seed oil) and 12.9 percent aluminum to keep you from sweating as the weather warms up. “Serums absorb into the skin really quickly and that’s what this is,” she tells TZR, on behalf of Dove. “It’s so hydrating; instead of having that dry feeling, the texture is so silky smooth.”


“Silky smooth” seems to be the name of the game across the categories of makeup, hair care, and body care, too. The month brings Kat Von D Cake Liner, an eye pencil that’s magically both creamy and waterproof; Glossier's soothing Balm Dotcom in a fresh new mango flavor; CHI Lava Dryer, a ceramic hair dryer that promises a perfect blow out sans heat damage; and Jordan Samuel Skin Granita Di Caffé, a luxe body scrub made with sugar and coffee seed oil to slough away rough winter skin.

Ahead, the 30 best new beauty products — one for every day of the month — that April has to offer.


Radiant Remedy Serum


Saint Jane

Pre-order Saint Jane's latest serum now, and your skin will thank you later. Its mix of high-quality CBD, skin-softening marula oil, and plumping Omega-3 fatty acids (courtesy of chia seed oil) is sure to deliver your calmest, glowiest skin ever.

C.E.O. Glow Vitamin C + Turmeric Face Oil


Sunday Riley

Sunday Riley's C.E.O. Glow line gets a major update with Vitamin C + Turmeric Face Oil. Both of the top-billed ingredients are known for giving complexions a brightening boost.

Rose and Shine Toner


Fleur & Bee

Brand new vegan skincare brand Fleur & Bee launches on Apr. 4. The one product you don't want to miss? Rose and Shine, a hydrating spray to use day, night, and anytime in between.

Retinol Refining Moisturizer



Amazon has officially entered the skincare market with its new line, Belei, which includes this affordable retinol moisturizer.

Be Kind To Your Skin Sheet Mask



The hyaluronic acid inside will keep your face hydrated and smooth — but the best part? Knours' sheet mask is biodegradable.

Yuzu Lemonade Peel


Savor Beauty

Savor Beauty's new peel includes 2 percent salicylic acid and a dose of kakadu plum to simultaneously exfoliate and brighten.


Extended Play Perm Me Up Lash



Keep an eye (or both) out on Apr. 4 — that's when MAC launches its next must-have product, Extended Play Perm Me Up Lash. The mascara is lightweight *and* lifting.

Balm Dotcom in Mango



No Glossier lover's collection is complete without every flavor of Balm Dotcom. Mango just joined the lineup, and it's a must.

Anastasia Beverly Hills Riviera Eyeshadow Palette



Things are heating up, thanks to Anastasia Beverly Hills' Riviera Palette. Create high-impact eyes with bright mattes, bold metallics, and head-turning duo-chrome shades.

Oil-Infused Lip Tint in Orgasm



NARS created a limited-edition oil-based lip tint in its most iconic shade, Orgasm, to give lips lush hydration and the appearance of a plush, full pout.

Cake Pencil Eyeliner



Creamy, waterproof, vegan, cruelty-free. Kat Von D's latest eyeliner truly has it all.

Limited Edition Beautiful Color Moisturizing Lipstick


Elizabeth Arden

What's better than the new lipstick collab from Elizabeth Arden and Reese Witherspoon? The fact that 100 percent of the proceeds go to UN Women.

Hair Care

Styling Butter Curl Enhancing Crème



Oribe's Highly Textured Hair Collection launches on Apr. 4. The entire range is specially formulated for natural type 3 and 4 curls and coils.

Poof! Part Powder



Supergoop!'s latest product is basically a dry shampoo powder fortified with SPF 45. Because your scalp deserves sun protection too.

Fresh Rinse of Bel-Hair


Grow Girl

Besides an awesome name, this hair regrowth conditioner from new brand Grow Girl has natural calendula and lavender extracts, both of which serve to gently stimulate hair growth.

Lava Hair Dryer



CHI's highly-anticipated Lava Hair Dryer launches at Ulta on Apr. 22 — but you can pre-order now if you just can't wait to get your strands on its low-heat, high reward hair drying technology.

Body Care

Dry Serum Antiperspirant



"Antiperspirant means it’s protecting you from odor and sweat, whereas deodorant is just protecting you from odor," Darden tells TZR on behalf of Dove. "I guess it’s just personal preference — but I don’t want to sweat *or* smell."

Granita Di Caffé Body Scrub


Jordon Samuel Skin

Part of Jordan Samuel Skin's luxe Italian Collection, this scrub features hydrating sugar, exfoliating salt, and moisturizing coffee bean oil to leave skin smooth, soft, and so ready for spring. (Oh, and it smells like the most divine cup of Italian espresso.)

InfuseFAST Décolletage Sheet Mask


Wrinkles Schminkles

Treat your chest and décolletage to a soothing sheet mask with InfuseFAST, made with antioxidant-rich powerhouse ingredients (like niacinamide, aloe leaf juice, and avocado oil) that work together to take down fine lines, age spots, and dryness.

Bioactive Body Sculpting Marine Cream


One Ocean Beauty

This bottle doesn't just look great sitting on the shelf — it also stimulates circulation with active marine extracts to give skin a firm, toned appearance.

Nail Care

Always Bare For You Collection



Experience the full Always Bare For You Collection from OPI (available Apr. 1) by pre-ordering this five-piece set of mini samples, which includes Baby, Take a Vow (pretty pink) and Bare My Soul (sheer nude).

The Poppy


Olive & June

Olive & June's "universal nail polish bottle handle" fits over any polish to provide a no-slip grip and a steady hand. Your at-home manis will never be same.

Shush Me Again


AILA Cosmetics

The latest from AILA Cosmetics is everything you'd expect from the non-toxic nail polish brand: A subtly cool shade with a brilliant name.

Mega Strength in Here To Stay


Sally Hansen

April showers have you feeling gloomy? Let your nails do the talking with Sally Hansen's newest color, Here To Stay.

Air Dry Peel Off Polish in Finesse



Made for women who don't have time for a full-on manicure (so basically, all of us), KINX's new polish collection dries quickly and peels off when you're ready for a fresh shade.


Magic Salty Flower



The sweetness of frangipani flower is cut with salt flower accord, making Viktor & Rolf's newest arrival spring-y but not too on-the-nose.

Holy Peony Fragrance



This fragrance in one word: Charming. Bright florals mingles with juicy red fruit, apricot rose, and the lightest touch of musk and wood. The result is feminine, light, fresh, and dazzling, just like a peony.

Dirty Grass



Heretic's soon-to-launch Dirty Grass combines calming CBD with the stress-reducing aromatherapy benefits of lavender in one "functional fragrance" — aka, a perfume with some serious power.

Amor Fati


Sigil Scent

Brand new fragrance brand Sigil Scent is set to launch on Apr. 15, but you can pre-order one of its signature unisex colognes, Amor Fati, right now. The combination of smoke (oud), citrus (bergamot), and incense (palo santo) is worth the wait.

Magic Bloom



Arriving with Skylar's new Scent Club subscription service in early April, Magic Bloom is the brand's antidote to the winter blues: Soft pear, warm sandalwood, and sweet magnolia.