(On The Pulse)

April’s Top Fashion News, All In One Place

Susan Fang and & Other Stories dropped a collab.

Originally Published: 
April fashion news

It’s safe to say April was one of the busiest months thus far, at least where fashion news is concerned. From buzzy campaigns (see Prada, Miu Miu, and FRAME) to new shopping experiences (check out RIXO’s New York City pop-up), labels kicked off the long-awaited season — in all its sunny glory — with some of the most captivating happenings we’ve seen all year.

First, more about those new-season campaigns. Both luxury and contemporary labels enlisted Hollywood’s biggest stars to front their new ads. Fashion houses Prada and Miu Miu, for instance, tapped Scarlett Johansson and Gigi Hadid, respectively, to model their latest handbag offerings. Meanwhile, cool-girl denim brand FRAME recruited emerging model Amelia Gray Hamlin, who is the daughter of The Real Housewives of Beverly Hills alum Lisa Rinna, to be the face of its summer 2024 denim campaign.

And should you be in the Big Apple this month, don’t sleep on RIXO’s New York City pop-up, opening on April 22 at 19 Prince Street. Another label to turn to for your warm-weather outfit fix? Gianvito Rossi, who is celebrating its iconic Portofino Sandal’s 10th anniversary with a limited-edition collection (further deets ahead).

Ahead, read more about April’s top fashion news.

Khaite & Mytheresa Launch A Capsule

Courtesy Of Mytheresa

On April 17, beloved retailer Mytheresa tapped New York-based label Khaite for a 15-piece summer capsule collection. Ranging from a ruched long-sleeve top to a patterned flowy wide-leg pants (in a stunning cobalt blue crane print), the breezy looks are rendered in luxe, airy fabrics such as cotton silk and super fine silk. Fronted by model Paola Manes, the campaign for the collaboration, pictured here, was directed by Mytheresa’s Chief Creative Officer Julian Paul and shot by photographer Hördur Ingason.

Susan Fang Collaborates With & Other Stories

Namesake designer Susan Fang, who graduated from London’s prestigious Central Saint Martins in 2017, joined forces with industry-favorite retailer & Other Stories on an 11-piece collection, which dropped on April 18. Boasting Fang’s hallmark maximalist details, including laser-cut flower petals and one-of-a-kind motifs, the line features nine ready-to-wear styles, all created from organic cotton or recycled materials. The dreamy assortment also has two statement accessories — crystal-encrusted sandals and a larger-than-life glass beaded choker necklace. Note: Styles are selling out fast, so don’t sleep on this collaboration.

Keds & Batsheva Create A Footwear Collection

On April 25, Keds and Batsheva dropped their footwear collaboration, which was first unveiled on the runway at the namesake designer’s Fall/Winter 2024 show. The collection debuts a new silhouette for the shoe brand — The Keds Point, a lace-up, pointed-toe platform sneaker. Shoppers have two fun styles, both ringing in at $110, to choose from: A black and white polka dot look and a lime green mesh version. They’re sure to add a glamorous yet playful touch to your spring outfits.

Vestiaire Collective Releases Its 2024 Circularity Report

On April 22 (aka, Earth Day), luxury resale platform Vestiaire Collective released its third annual Circularity Report, which addresses the true cost of fast fashion — and debunking the theory that it’s a more affordable option for the world. “As price barriers remain a significant consideration for consumers, Vestiaire Collective takes its mission a step further by introducing an innovative approach to understanding the true value of fashion: the cost-per-wear metric,” the press release explained. This tool exposes the cost of a piece based on its frequency of use, total lifespan, and its resale value.

Overall, in the long term, this study proves pre-loved items are the more financially-friendly route. “We want to educate consumers about the benefits of circularity while sounding the alarm on fast fashion's devastating impact,” Fanny Moizant, president and co-founder of Vestiaire Collective, said in the statement. “This report is a wake-up call to combat overconsumption and overspending, fueled by tempting low initial prices.” Find an example from the report, above.

JIA JIA Launches Its First Men’s Line

Born in 2020, New York City-based brand JIA JIA creates ethically sourced fine jewelry and crystals. And the label is making major strides this year (or, more specifically, this month). JIA JIA just partnered with Mr. Porter for a men’s jewelry line, priced from $400 to $7,000, which marks its first collection using white gold. If the man in your life’s birthday is coming up, consider gifting him one of these incredible pieces, such as the crystal quart necklace or gold tiger’s eye bracelet.

Rent The Runway Partners With Maeve Reilly For Its Workwear Hub

On April 9, luxury rental service Rent The Runway unveiled its new Workwear Hub, a one-stop shop for all your office dressing needs. The site’s curated product assortment is in collaboration with celebrity stylist Maeve Reilly, who has worked with stars like Hailey Bieber, Megan Fox, and Ciara. As part of the collection, the label launched ‘Style Sessions with Maeve Reilly,’ which are videos that walk shoppers through putting together 9-to-5 looks and provide helpful expert tips from the industry vet.

Nuuly Collaborates With Zero Waste Daniel

Courtesy Of Nuuly

On April 18, rental site Nuuly, owned by URBN, teamed up with Zero Waste Daniel, a Brooklyn-based designer and zero-waste aficionado. Together, the two brands launched a collection comprised of 1,300 upcycled denim garments from Nuuly’s rental inventory. More specifically, Zero Waste Daniel redesigned and repurposed the looks for the 10-piece capsule, which features styles like a bustier, jogger pants, and a cutout dress. “Daniel’s signature zero-waste approach aligns perfectly with our Re_Nuuly program, and transforming over a thousand pieces from our retired rental inventory into an entirely new capsule collection is a testament to his creativity and dedication to minimizing fashion’s environmental impact,” Sky Pollard, head of product at Nuuly, said in a statement. To try out the new and improved denim pieces, sign up for Nuuly’s rental program, which includes six styles a month for $98.

By Malene Birger & Moda Operandi Debut A Capsule

By Malene Birger partnered with Moda Operandi on a 15-piece summer collection, and it’s coming for your warm-weather wardrobe. Released on April 12, the limited-edition capsule runs the gamut from crisp cotton separates to timeless black and white swimwear. “Our summer vacation capsule with Moda Operandi was inspired by the ideal off-duty wardrobe with subtle updates to familiar favorites,” By Malene Birger’s creative director Maja Dixdotter said in a press release. In other words? Book that tropical getaway ASAP.

Louis Vuitton Introduces ‘Low Key’ Collection

For spring 2024, Louis Vuitton released Low Key, a new assortment of handbags. Debuting with two styles, the collection melds minimalism and the French fashion house’s timeless style. Available in black, cognac, and limestone, The Low Key Hobo silhouette boasts a roomy shape and its signature sleek padlock on the strap. Meanwhile, The Shoulder Bag is a structured look emblazoned with a rounded, buckled strap as well as the luxury label’s high-shine gold padlock.

Larroudé Designs A Collection For The Rosewood Le Guanahani

Found: The perfect vacation shoes. On April 9, eponymous footwear designer Marina Larroudé dropped a four-piece collection in partnership with Rosewood Le Guanahani, a luxury resort in St. Barth. Priced from $290 and $330, the capsule includes sandals and wedges, each adorned with beachy gold shells. “I was inspired by the candy-colored hues of Rosewood Le Guanahani’s suites — embracing the bright lavender and turquoise found throughout the property and adding touches of luxe gold with seashell shaped embellishments,” the brand founder said in a press release. “Larroudé has always embraced that same joie de vivre that emanates from St. Barth.”

Edie Parker & St. John Release A 4/20 Collab

Courtesy Of St. John

Edie Parker and St. John are celebrating 4/20 with the season’s most unexpected collaboration, which consists of two Tweed Burn Bags — a clutch and shoulder style. The new looks are made using knit blankets from archival yarns at St. John’s Southern California headquarters. “Their handbag collaboration sparks both conversation and actual fire,” said Brett Heyman, the creative director of Edie Parker, in the press release. “These bags are perfect for ladies who lunch, ladies who pass grass, and everyone in between.” The campaign is fronted by Gossip Girl alum Leighton Meester, who is pictured in the photos holding the bags, decked out in custom St. John tweed looks.

HOKA & Free People Team Up On Sneakers

Running is about to get much more stylish, thanks to the HOKA and FP Movement footwear collaboration, which marks their second partnership (the first was in 2022). Fusing fashion and function, the three new limited-edition sneakers feature bold shades and HOKA’s best-selling silhouettes. You can shop the sporty kicks on April 18.

LoveShackFancy & Kendra Scott Drop A Collection

On April 17, LoveShackFancy and Kendra Scott launched a limited-edition capsule jewelry collection, which features feminine, flirty details like bows, hearts, and florals. “My two daughters and I are huge fans of Kendra Scott,” explained LoveShackFancy founder Rebecca Hessel Cohen. “I’ve loved watching all the OOTD TikToks with LoveShackFancy and Kendra Scott over the last few years. When deciding the best fit for a jewelry collab, Kendra Scott made so much sense given the crossover in our audiences.” Though the pieces are selling out fast online, you can find them at LoveShackFancy and Kendra Scott stores.

Moda Operandi Launches Club Moda Surf

Moda Operandi wants you to hit the beach — in its new Club Moda Surf looks, of course. On April 11, the luxury retailer released its vacation-ready capsule collection (for the third year in a row), which has a host of summery offerings from 40 industry-favorite labels, including House Of Aama, Rosie Assoulin, Diotima, and Christopher Esber. “Each brand worked closely with our team to design a total of 140 exclusive styles that align with the laidback, colorful energy of summertime living — from effortlessly cool tunics and crochet accents to sporty silhouettes with a touch of tie-dye,” the retailer’s Chief Merchant April Hennig explained in a statement.

Prada Taps Scarlett Johansson For Its Latest Ad

On April 3, Prada dropped its Galleria campaign fronted by Scarlett Johansson. “The campaign is a celebration of technique, an ode to the mechanism of acting as the true motor of cinema — and to the talent of the actor,” the press release said. Directed by Jonathan Glazer, the photos capture the brand’s creative vision by showing Johansson leaving a soundstage with Prada’s Galleria studded tote in beige on her arm. “She is the Prada Galleria, rethought in both surface and structure,” the brand captioned its Instagram photo, pictured above, spotlighting the ad. “As with the iconic actor, its persona can transform, inside and out.” In addition to this light brown iteration, the limited-edition bag collection includes styles in soft grain calfskin leather and others embellished with hand-crafted florals.

Amelia Gray Fronts FRAME’s Latest Campaign

On April 4, FRAME unveiled its summer 2024 campaign, featuring Hamlin as the newest face of the Los Angeles-based brand. Taken by FRAME Co-Founder and CCO Erik Torstensson at the famous Chateau Marmont in West Hollywood, the series of risqué images show the runway regular posing in (or, in one case, underneath) the label’s fan-favorite denim. Indeed, in one snap (seen here), the 22-year-old is nude, with the Slouchy Straight Jeans atop her as she’s lying on a bed. She does, however, don the bottoms alongside a barely-there bikini top in pther shots.

Miu Miu Launches Its 2024 Bag Campaign

Miu Miu always manages to get the industry’s most fashion-forward celebrities to star in its campaigns — and its latest one was no exception. The muse for its 2024 bag ad? Gigi Hadid. Described as “an ode to color, to femininity, and to fashion” in the press release, the images were shot by world-renowned photographer Steven Meisel.

According to a statement, the campaign was inspired by British interwar photographer Yevonde. “Yevonde’s work of the 1930s is ground-breaking for its use of delicately nuanced and considered color, creating surreally perfect arrangements of models and high society elites within utopian scopes of unreal props, drapery and foliage.” Miu Miu nodded to Yevonde’s hallmark aesthetic via photos of Hadid with “saturated hues set against porcelain-delicate dégradé pastels, yet with the spontaneous spirit of now.”

Shopbop Celebrates Its 25th Birthday

If you haven’t wished Shopbop a happy 25th birthday, now’s the time to do so. This month, the online retailer celebrated the milestone on April 4 with an all-out bash in New York City — and celebrate they did. Held at Jean’s in NoHo, the unforgettable night brought out a host of mega-popular influencers (and Shopbop muses), including Arielle Charnas, Remi Bader, Amy Julliette Lefévre, and Tara Moni. And the birthday events don’t end there. From April 25 to 29, the retailer will be in Miami, hosting a pop-up shop at The Standard Miami Beach.

RIXO Opens A Pop-Up Shop In New York

Courtesy Of RIXO

Don’t have any plans on April 22? Here’s an idea: Be one of the first to check out the grand opening of RIXO’s pop-up shop, located in the heart of SoHo. Inside the gorgeous space, you can purchase the label’s cheery, print-happy SS24 collection, as well as core styles and exclusive looks only available at the NYC store. “Orlagh and I are thrilled to bring our unique blend of British style and contemporary designs to the vibrant street of New York City, and we look forward to welcoming both loyal fans and newcomers alike to experience the magic of RIXO,” co-founder Henrietta Rix said in a statement. If you can’t swing by this month, don't worry: the pop-up will be around until June.

Gianvito Rossi Honors 10 Years Of Its Portofino Sandal

Sandal season is (basically) here, so why not treat yourself to a new style — like, perhaps, Gianvito Rossi classic Portofino silhouette? To commemorate 10 years of the strappy heeled style, which is loved by celebrities like Jennifer Lawrence and Kendall Jenner, the brand launched a limited-edition collection.

Featuring ten new metallic-effect leathers, the product assortment drew inspiration from the colorful city of Portofino. “The Portofino sandal embodies the essence of my vision: beauty in simplicity and quality, as well as in the attention to proportions,” designer Gianvito Rossi said in the press release. “After ten years, our customers keep looking for it: I like to think that its lines have somehow got out of time to stay, becoming a cherished object women can always have within reach in their wardrobe.”

Brunello Cucinelli Launches A Tennis Collection

Brunello Cucinelli is the latest brand to take a stab at the ongoing tenniscore trend. This month, the fashion house dropped its tennis set capsule collection, which boasts sporty styles for women, men, and children. As for the former category, the products, including v-neck striped pullovers, pleated miniskirts, and poplin trousers, marry fashion and function. Once you’ve scooped up a look (or two) from the assortment, grab your racket and hit the courts.

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