August has come and gone in one sweltering wave, but at least it left some truly excellent beauty products in its wake. Hair care in particular is experiencing a truly great glut of new releases, with something for every type of hair, and treatments for every need, want, and issue. Some of the best August hair care launches are perfect for the final days of summer, frizz-fighting and shape-holding, while other moisture-packed products gesture to the cold weather just ahead.
More than ever, it seems like the world of hair care is veering more toward the personalization and mix-and-match individuality of its skin and makeup counterparts. Scalp-focused scrubs and masks are popping up everywhere, more and more brands are offering highly specific collections, while others are rolling out custom formula blends, and the word serum is no longer synonymous with just skin care. To help you navigate the wild world of new hair launches, TZR’s put together a guide to some of the best hair care launches of August 2021. Scroll through for the most exciting, innovative, and downright effective just-released hair products — but maybe apologize to the few vacant spaces in your medicine cabinet ahead of time.
We only include products that have been independently selected by TZR’s editorial team. However, we may receive a portion of sales if you purchase a product through a link in this article.