As a self-proclaimed beauty enthusiast, I have several prestige brands in my makeup and skin care rotation. While a bit of splurge, many of these beauty brands and their pricier products are worth the high cost. But it’s a common misconception that all less expensive beauty products are lower in quality.
Through all my testing of various products and potions, I’ve found plenty of products that have nailed down the perfect combo of delivering a high-quality formula at an affordable price. In fact, many of these lower-cost skincare and makeup products will run you less than $20. And, better yet, they’re all readily available at Target.
The general merchandise retailer is home to hundreds of makeup and beauty products that I’ll argue work better than some prestige brands — and they somehow do it at a price point that won’t break the bank. (All the more reason to splurge on the season’s must-wear trends, right?)
From concealers to on-trend lippie shades, here are 11 affordable beauty products that clock in under $20 to grab during your next Target run.
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