Essie’s New Game Theory Collection Features Classic Fall Shades With A Super-Luxe Finish
Before you think you've got your fall manicure game on lock, hold on for a second because there's something else you need to see. While every other nail brand dropped high-shine, shimmer, and metallic polishes fit for pairing with cooler weather looks, Essie's new Game Theory collection takes a decidedly different approach. It's the second drop of the season for the cult-loved nail brand and it's serving up six fall-ready shades in a completely new finish for the brand — for a unique manicure you won't spot everywhere this season.
This fall, crowd-favorite polish line Essie took things up a notch by dropping not one but two six-polish collections, giving you no shortage of options for your manis and pedis this season. Its first fall 2019 launch served up all the warm, earthy hues you could need in creme and metallic finishes from burnt orange and rich caramel, to a perfectly transitional buttery yellow. Now, Essie's limited-edition Game Theory collection is offering six more hues for you to select from, all in a stand-out velvet matte finish that the brand's never done before. A softer, more luxe approach to the season's popular jewel tone shades? Yes, please.
The Game Theory collection by Essie, now up for grabs at Amazon and Ulta at $9 a pop, places all bets on a ultra-luxe soft matte finish for velvety-looking nails — without the need for a mattifying top coat. The six-shade drop includes a limited release of very fall-appropriate jewel toned hues, which take on a softer, more subtle vibe thanks to the velvet matte, low-lit pearlescent effect. Your fall wardrobe of rich, sumptuous fabrics is about to be very well-complemented.
Go all-in with the launch's boldest shades, like electric blue Wild Card, royal purple Hold 'Em Tight, or deep burgundy Ace Of Shades, all of which will make a statement with standout color and the luxe soft matte finish. Or, update your classic manicure with the game-changing soft matte colors in a shade of subtly shimmering ruby red, Game Theory, sandy beige Call Your Bluff, or feminine, soft pink Going All In — they're not so bold as to take away from your fall ensembles, but they're a notch more elegant than your normal polishes.
Thank Essie for making it easier than ever to get a matte nail look, and go ahead and stock up on the limited edition shades below.
This deep burgundy color is completely on-trend for this fall — but with a matte velvet finish, it'll stand out in a sea of similar hues.
Nails in the buff? You can get the effect with Call Your Bluff, a velvet matte sandy beige.
A gorgeous ruby red is always glamorous for a fall manicure. Game Theory has a matte velvet finish for unexpected elegance.
Essie's Going All In gives you a gorgeous soft pink with slight, subtle shimmer — plus a velvet matte finish for a unique effect.
Royal purple with a shimmery matte finish is the high-impact way to rock fall's jewel tones on your fingers.