With each new decade, personal style evolves as you gain a better understanding of who you are. In your 40s you have had time to refine your career, interests, and social life and likely during the holidays someone in their 40s craves gifts that reflect all of that. If you're trying to navigate the best presents for women in this age group, try treating her to something that adds a bit of luxury to her day-to-day routine.
Find ways to indulge her hobbies, "anything experiential is a huge bonus," suggests Caroline Maguire, fashion director at Shopbop. You can always gift her a massage, relaxing dinner, or a pack of Pilates classes. Offer up an accessory that will make her everyday plans feel extra special. "A yoga mat is a great idea to enhance an otherwise routine activity," says Maguire,
And while it's a bit tricky to gift anything geared toward executing household chores (unless she specifically asks), fun kitchen utensils for the foodie or chic, decorative home gifts can help spark her creativity. Also, for a gift that feels especially thoughtful, consider customization. "Personalization is perfect for gift-giving this holiday season," notes Maguire, explaining that custom jewelry — an initial necklace or name plate, even a piece with her zodiac sign shows that you found something especially geared toward her.
For even more inspiration on what to gift a women in her 40s, ahead see 20 items she never knew she needed, until now.
She'll hold on to a chic cashmere sweater for years, so it's a gift that will get a lot of wear. This neutral option will go with any look she puts together.
Victoria Beckham launched her makeup line this year, and if the beauty junkie in your life hasn't tried it out yet, gift them a product.
Add a playful pop of color to her jewelry collection with this lilac amethyst necklace. She'll be able to layer it with all her gold necklaces, too.
A buttery yellow loafer is an intriguing alternative to your typical black. The hue is ideal for year round, so it will be worth the investment.
If she loves to cook or bake, gift her something fun for the occasion. This dark pattern will hide any spills or messes that come her way.
If she's into caring for her skin but doesn't always have time for regular facials, an at-home remedy can be a fun (and handy) gift option.
You can't go wrong with a pair of elegant gold hoop earrings. No matter her jewelry style, these will coordinate with other pieces she wears.
Polka dots are an appropriate mix of classic and trendy, so the print is a great option for any women in her 40s. She can style the dress for work with loafers, or out to dinner with heels.
A puzzle is a fun, carefree activity, and this artist option will look beautiful on her coffee table once it's finished.
Gift her a versatile beauty product that will create multiple looks. Included is three eye shadows, two blushes, highlighter, and bronzer, so it will also be key to travel with.
"For my uber-trendy friend, I’ll be gifting her this plaid cognac Acne scarf," Maguire notes. "It’s the perfect accessory to go with her winter coats this season."
If she's a fitness lover, a cool workout bag is a must. And even if she's just on the go, she can use this bag for errands.
To liven up her space, gift her a pretty pink vase. Go the extra mile and include flowers with it, too.
Get her a sparkly necklace with her initial on it. The piece will instantly elevate her accessories game.
Give her wallet a polished update with this versatile option from Hermès. The grey hue will coordinate with any color bag she has, whether it be bright or neutral.
If her style is minimal, she'll love a comfy basic. Consider this black sweatshirt from Dame, and she'll be as cozy as ever.
For the friend who is constantly traveling, a jewelry organizer will make accessorizing on the go a piece of cake. And there's a monogramming option, so consider adding her initials to it.
If she travels frequently, she needs a chic bag for all her belongings. Inside she'll be able to fit a laptop, makeup bag, and any other valuables.
A leopard yoga mat will have her excited for class, and everyone in the room will be asking where she found it.
This jacket is casual, yet chic making it perfect for weekend adventures. The quilting means she'll be cozy strolling and running errands.