(On The Pulse)

Brush Up On The Most Important Fashion News For March

So many brand campaigns and new drops.

Originally Published: 
Courtesy of Louis Vuitton
louis vuitton yayoi kusama drop 2

The first quarter of the year always seems to be the busiest for everyone, and judging by all the fashion news dropping in March, this proves to be true. Brands are launching new campaigns left and right while designers are gearing up to release their Spring/Summer 2023 collections. One notable announcements you should definitely have on your radar? That Jennifer Lopez is Intimissimi’s new global brand ambassador. The Italian lingerie and intimate apparel brand announced the news with a spring campaign, showcasing the star in vibrant, romantic undergarments that shoppers can purchase right now.

But if your lingerie collection isn’t exactly in need of a refresh, perhaps you can turn your attention to Omega for a new watch. The Swiss brand released an Aqua Terra Shades collection and Zoë Kravitz rocks one of the stainless steel timepieces in their new campaign. Once you see the timeless watch (pun intended), you’ll be inspired to shop her exact one — it’ll go with every outfit you can dream of this month and beyond, too. For March though, no news was as major as the return of a Fenty x Puma partnership — when Rihanna has a hand in something, you know the internet will rally behind the projects. Details about the collab are scarce, but stay tuned as TZR will keep you in the know.

Catch up on the most pressing fashion matters for this month ahead. We’ll also update this post regularly with more news, so check back often.

The Louis Vuitton x Yayoi Kusama Drop 2 Is Almost Here

Courtesy of Louis Vuitton

The first drop of the Louis Vuitton x Yayoi Kusama collab was released back in January 2023 and now the house is gearing up for drop 2, which will come out on March 31. Fans will be able to shop a variety of products, from bags to fragrances, featuring the renowned Japanese artist’s iconic dots design online and in stores.

Calvin Klein Announces BTS’ Jung Kook As Its Global Ambassador

Courtesy of Calvin Klein

One of BTS’ most beloved members, Jung Kook, just scored a covetable fashion deal. The South Korean singer and songwriter is now a global brand ambassador for Calvin Klein Jeans and Calvin Klein Underwear. He makes his official brand debut in CK’s new campaign, wearing pieces like the Relaxed Fit Denim Shirt and Relaxed Fit Standard Logo Crewneck Tee from the Spring 2023 collection.

Gucci Reveals Its Latest Bag Campaign

Courtesy of Gucci/Mert & Marcus

Stars like Julia Garner and Halle Bailey star in Gucci’s new handbag campaign. The house highlights one of its most iconic purses, The Horsebit 1955, for the season. The accessory features a double ring and bar, which is a variation of the one first introduced on the house’s signature loafer 70 years ago.

Naomi Campbell Stars In Fendi’s Peekaboo Campaign

Courtesy of Fendi/David Sims

Fendi’s new Peekaboo campaign stars supermodel Naomi Campbell, who is a long-time friend of the house. For those who need a history refresher, the label’s signature bag was first designed by Silvia Venturini Fendi, the brand’s current artistic director of accessories and menswear, and premiered at the Fendi Spring/Summer 2009 show. You can shop the Peekaboo exclusively in Fendi boutiques.

Shop The Moncler x Alicia Keys Collection

Courtesy of Moncler/Ibrahem Hasan

Moncler teams up with Alicia Keys on a fashion collection inspired by New York City’s energy and style. Fans can shop a variety of products from the partnership online and in stores, from oversized track wear to nylon bucket hats to cropped halter tops and shrunken tees.

Jennie Is The New Face For The Chanel 22 Bag

Courtesy of Chanel

Blackpink member Jennie, who has been a Chanel ambassador since 2017, is now the new face of the Chanel 22 bag. As part of the campaign, the star takes photographers Inez & Vinoodh through the streets of Seoul to capture specific shots for the ads. “Inez & Vinoodh call me ‘My Girl’. It’s comforting because they see me as a young woman, not just ‘Jennie’ in the spotlight. As a member of Blackpink, I’m constantly in the spotlight, but these images are an accurate representation of who I really am,” the singer and dancer said in a statement.

Goop Drops A Collab With Emilia Wickstead

Courtesy of Goop

If you’re in need of new spring dresses, cute summer sets, and floral jumpsuits, shop Goop’s limited-edition collab with Emilia Wickstead. The collection is an elevated, playful take on English garden party fashion. To coincide with the launch, the brands partnered with The Maybourne Beverly Hills to welcome its sister hotel, Claridge’s, from London for an exclusive afternoon tea residency. The tea service will take place on April 1 and 2 at 2 p.m. and is bookable through OpenTable. Guests will enjoy the traditional teatime ritual with California-inspired treats and a distinctive goop twist.

H&M Hosts A Dinner In Williamsburg

Courtesy of H&M

If you haven’t visited the H&M pop-up in Williamsburg, Brooklyn, make a trip there this weekend. You’ll be able to shop and see its latest collection dedicated to Isla Hennes. Earlier this month, editors and fashion tastemakers gathered at the pop-up for a dinner, curated by local chef Camille Becerra, to celebrate the special launch. For those who weren’t able to participate in this particular evening, not to worry as you can still take in the latest fashion and fun activations at H&M Williamsburg any day of the week.

The 74th Annual Parsons Benefit Will Be In May

Jeff Spicer/WireImage

On May 24, The New School will host the 74th annual Parsons Benefit at Cipriani in New York City. According to a press release, the ceremony honors individuals “in fashion, business, design, and philanthropy that embody the university’s commitment to creativity, innovation, sustainability, and inclusivity.” This year’s honorees include CEO of Neiman Marcus Group Geoffroy Von Raemdonck, supermodel Naomi Campbell, and Balmain’s Creative Director Olivier Rousteing.

Mignonne Gavigan Teams Up With Carm.n

Courtesy of Mignonne Gavigan

To celebrate International Women’s Month, Mignonne Gavigan partnered with BIPOC brand Carm.n, on their first-ever fine jewelry capsule collection. According to a press release, the stunning necklaces “represent the brands’ shared ethos of beauty, imagination, and individuality, each featuring quality semi-precious materials and hand carved seashells.” You can shop the gorgeous pieces online right now.

David Yurman Taps Lila Moss As Its Latest Brand Ambassador

Courtesy of David Yurman

The luxury jewelry brand announced its latest brand ambassadors, ranging from model Chandler Kinney to Time 100 recipient Lila Moss. David Yurman has worked with the rising fashion star’s mom Kate Moss for nearly a decade now, so it’s a meaningful appointment for Lila. “I believe that no look is complete without jewelry,” said Lila in a press release. “I’ve always admired David Yurman’s timeless pieces and am honored to partner with such an iconic brand.”

Omega Debuts “Every Shade Of You Campaign”

Courtesy of Omega

Swiss watchmaker Omega launched the brand’s new Aqua Terra Shades collection by tapping brand ambassadors, like Zoë Kravitz and Eddie Redmayne, to highlight its new colorful designs in a new campaign. Kravitz, who joined the Omega family in 2022, stars in the “Every Shade of You” ads while wearing a black one-shoulder jumpsuit and a classic silver timepiece with a blue dial.

Jennifer Lopez Is Intimissimi’s New Global Ambassador

Courtesy of Intimissimi

Jennifer Lopez is Intimissimi’s new global brand ambassador and as such, she stars in the Italian lingerie and intimate apparel brand’s Spring/Summer 2023 campaign. The star wears a variety of romantic undergarments and robes in vibrant, Positano-themed colors like fuchsia — a nod to the area’s famous bougainvillea plants — and turquoise inspired by the Mediterranean Sea). And if you like her looks, the pieces are available to shop online. “I love Italy — the people, the fashion, the culture, the food and the storied history. When I discovered Intimissimi, I was immediately drawn to their precious silks, romantic lace, beautiful cuts, flattering fits and intricate designs,” said Lopez in a press release.

Fenty x Puma Is Back

This month, in a cryptic Instagram post and press release, Puma announced a new partnership with Rihanna via one simple, but powerful, phrase: “She’s back.” There are no further details about the collab at this time, but the singer was first linked with the brand back in 2014, when she took over as creative director. Fans will recall popular items like the Fenty x Puma Creepers sneakers and fur slides that came out under the star’s guidance. Her last collection with Puma was released back in 2017, so it’s safe to say that everyone is waiting with bated breath for Riri’s new designs.

ALTU Debuts Release 3 Collection

Courtesy of ALTU

Joseph Altuzarra launched his genderful brand ALTU, which subverts traditional style basics, back in 2021. Now the label is showcasing its latest collection for the season, Release 3. According to a press release, the third installment of ALTU blends “‘90s and early-aughts teenage style with a fluid approach to identity, sexuality, and presentation.” You can expect exaggerated proportions, neon colors, and playfully subversive detailing.

Aritzia Celebrates Women

Courtesy of Aritzia

March marks Women’s History Month and International Women’s Day. To celebrate, Aritzia launched a two-part campaign, with the first part spotlighting limited-edition fashion pieces bearing its WomenWomen equation (“Women to the Power of Women”) motif. The Canadian label collaborated with three artists that each put their own spin on the equation, with the goal of highlighting different aspects of womanhood. One hundred percent of the proceeds from this collection will go to Aritzia Community partners who support women and girls.

For the second part of the campaign, Aritzia launched a special profile series featuring four pairs of women including Aritzia’s new CEO, Jennifer Wong. The goal of the interviews is to highlight different female relationships and explore what Women to the Power of Women means in the context of each.​

Tom Ford Announces Its Winners For The Plastic Innovation Prize

Tom Ford, in an effort to combat waste and pollution, launched his Plastic Innovation Prize three years ago. According to a press release, the competition, powered by nonprofit Lonely Whale, encourages participates “to source and scale marine-safe and biologically degradable alternatives to traditional thin-film plastic made from fossil fuels.” The winners were announced on social media on March 11; they’ll receive a combined cash prize and investment sum of $1.2 million so that they can turn their ideas into reality.

“If we did nothing about the waste and pollution flooding our oceans the disruption to our planet would be irreconcilable,” said Tom Ford during the award ceremony. “Watching the brilliant minds within this competition has given me extraordinary hope in making the impossible possible. Our three winners have created truly viable alternatives – alternatives that when scaled across markets and industries will drastically change the course of the health of our planet.”

MOTHER Releases A David Bowie Capsule Collection

© 2023 The David Bowie Archive ®

This month, MOTHER dropped its Swing ’23 capsule collection, which pays tribute to legendary musician David Bowie. “As a brand rooted in the experiences of growing up in the ‘70s, the opportunity to design with the imagery and iconography of The Ziggy Stardust era felt like a full-circle moment,” Tim Kaeding, MOTHER’s creative director and co-founder, said in a press release. “With this collection, Bowie’s quintessential sense of glam shines through – all with MOTHER’s signature touch.”

RE/DONE Partners With Dr. Scholl’s

RE/DONE x Dr. Scholl's

RE/DONE and Dr. Scholl’s have joined forces to create a limited-edition footwear capsule. “Furthering their ethos of taking the old and making it new again, RE/DONE responsibly reimagines Dr. Scholl’s shoes’ iconic Original Sandal in five all-new colorways,” the press release said. You can shop the vintage-inspired styles, priced at $295, on both brands’ websites.

Patou Collaborates With Sita Abellán


French fashion house Patou tapped designer and celebrity stylist Sita Abellán for a collection. She created two new bold iterations of the brand’s fan-favorite the Le Petit Patou bag, both of which are made from recycled organic cotton and upcycled metallic leather.

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