The April Fashion News You Should Read Up On

April showers bring May flowers. This age-old saying couldn’t be more true this month, as things have been off to an incredibly gloomy start in many parts of the country. What’s not bleak, though? The April fashion news. From soon-to-be-everywhere collaborations to buzzy brand campaigns, the latest industry happenings are sure to spark joy for style enthusiasts. Best of all, it seems summer style is on every designer’s mind right now.

If you’re dreaming about basking in the sun, perhaps Burberry’s new ad, lensed by Drew Vickers on a boat, will hold you over for the next month or so. Starring model Rosie Huntington-Whiteley and tennis player Jack Draper, the British fashion house’s “Wish You Were Here” campaign highlights the brand’s latest collection for the sunny season ahead. “We wanted to capture the joy of the British at play,” Chief Creative Officer Daniel Lee said in a press release, adding it’s a “kind of kick-start to the summer.”

And as far as new-season brand partnerships go, STAUD teamed up with St. Regis to design resort-ready accessories, marking the label’s first partnership with a luxury hospitality brand. There’s also plenty of excitement in the jewelry scene this month. Guzema tapped Delilah Belle Hamlin, the daughter of Lisa Rinna and sister of Amelia Gray Hamlin, to co-create a collection, which is described as a love letter to the early 2000s.

Get more deets on April’s fashion news below.

Pucci & Mytheresa Drop An Exclusive Capsule

Pucci and Mytheresa came together to design a limited-edition collection. Featuring two of Pucci’s most iconic aqua-colored prints, the exclusive capsule includes breezy kaftans, chic sets, and bold swimwear. On April 24, the day after the line dropped, they celebrated the collaboration at a lively bash thrown at the historic Austin Motel in Austin, Texas.

Luna Blaise Stars In Hunza G’s Gingham Campaign

Actor Luna Blais is the face of Hunza G’s campaign for its Gingham Collection, which was made from its new UPF 50+ seersucker fabrication. The line includes its Original Crinkle™ swimsuits with gingham detailing and ready-to-wear styles in black, red, and pink prints. “I can’t imagine a more perfect wardrobe for summer,” Blaise said in a statement. “I love being able to mix and match the pieces and create different looks. I haven’t been able to take it off since the photoshoot.”

Dior Beauty Opens A Flagship Boutique

Dior Beauty opened a flagship fragrance and beauty boutique at South Coast Plaza in Costa Mesa, California. The breathtaking space is decked out with marble, luxe fabrics, and gilded metal, nodding to Dior’s couture offerings. While the store includes a garden variety of Dior Beauty’s cult-favorites across makeup, skin care, and fragrance, the latter is a point of focus. Indeed, the new boutique centers around a “fragrance discovery experience” featuring La Collection Privée Christian Dior, an assortment of unique olfactory silhouettes. Visitors are invited to step in and select a signature scent specific to their preferences and personalities.

Ice Spice Fronts Kate Spade’s SS25 Campaign

Kate Spade tapped Grammy-nominated artist Ice Spice and influencer Charli D’Amelio for its Spring/Summer 2025 global brand campaign. Shot by Micaiah Carter in New York City, the imagery spotlights the Deco Chain Shoulder Bag, which was released in two new colorways this season. “Growing up in New York, I’ve always been a fan of Kate Spade and their iconic designs,” Ice Spice said in the press release. “This campaign was exciting to me because it’s all about celebrating friendships.”

TEMILY Releases Its First Collection With Moda Operandi

This month, former Kalita co-founder Raechel Temily launched TEMILY in collaboration with Moda Operandi. Its inaugural line, dubbed The Body Electric, is priced from $485 to $2800 and includes cotton looks handwoven by artisans in Morocco, as well as genderless silhouettes rendered in muted hues. Though the first drop sold out in one day, the brand restocked its styles on Moda Operandi.

Aureum & Parke Collaborate

Cass Dimicco, the brainchild of Aureum, and Chelsea Kramer, the founder of Parke joined forces to create a 10-piece collection boasting closet essentials like denim shirts, jeans, sweats, and accessories like hats, earrings, and belts. It’s a one-stop shop for all your summer wardrobe needs.

Loeffler Randall Designs An Apron With Jack’s Wife Freda

Loeffler Randall’s founder, Jessie Randall, teamed up with Maya Jankelowitz, the owner of famous NYC eatery Jack’s Wife Freda’s, to design a flirty gingham cotton apron with adorable ruffles. Retailing for $125, the kitchen-approved piece is available at Loeffler Randall’s site, its stores in New York City and Charleston, as well as all of Jack’s Wife Freda locations.

The RealReal Debuts A Miu Miu Edit With Kristen Bateman

On April 30, luxury resale site The RealReal launched a Miu Miu edit with New York City-based fashion writer Kristen Bateman. Ranging from ready-to-wear to accessories, the product assortment, curated by Bateman herself, celebrates the writer’s new book, Little Book of Miu Miu, which was released on April 8.

Schiaparelli Unveils Spring 2025 Campaign

Schiaparelli released a new campaign titled “Show Of Strength,” showcasing its Spring/Summer 2025 collection. Lensed by photographer Drew Vickers, the stunning imagery honed in on the fashion house’s latest accessories, including an oversized yellow bag, gold statement jewelry, and bold sunglasses.

Panera Drops Another Bag

After Panera’s baguette bag broke the internet and sold out within three minutes in 2023, the company decided to release another equally delicious style — enter its new limited-edition croissant clutch, which launched on April 30. Inspired by Panera’s buttery Toasted Croissant Sandwiches, the bag retails for $40.

Moda Operandi Unveils Club Moda

On April 17, Moda Operandi launched the fourth installment of its Club Moda franchise, Club Moda Riviera. Boasting 60 designers, such as Bernadette, Christopher John Rogers, and Magda Butrym, the capsule ranges from summery resortwear to chic home decor. In a press release, Moda Operandi’s Chief Merchant April Hennig described the collection as “a fresh, contemporary take on La Dolce Vita that captures the essence of effortless, sun-soaked style.” She added, “Each brand collaborated closely with our team to create a curated edit of 350+ exclusive styles that channel the relaxed glamour of coastal Europe.” Fronted by model Vakare Steputyte, the breathtaking campaign was lensed by photographer Diane Betties at the Grand Hotel Excelsior Vittoria in Italy.

Athena Calderone Launches First Jewelry Collection In Collab With John Hardy

Interior designer, author, and EyeSwoon founder Athena Calderone made her first foray into jewelry, launching a collection in collaboration with John Hardy. When designing the line, Calederone drew inspiration from 1930s decor, specifically materials and finishes used in interiors during the decade. The 18-piece lineup includes styles like pendant necklaces, chunky bangles, and drop earrings, with most pieces in silver.

Cult Gaia Debuts Bridal

If you’re a bride-to-be, say “I do” to Cult Gaia’s debut bridal collection, which launched on April 15. With standout details like 3D floral appliques and raffia fringe, the line will speak to those who aren’t afraid to go the untraditional route on their big day. “Cult Gaia has long been a destination for celebrating life’s most unforgettable moments, and our Bridal Collection is designed to be a part of those treasured memories,” Jasmin Larian Hekmat, the founder of Cult Gaia, said in a press release. “Crafted for the effortless bride, each piece is thoughtfully created to captivate, inspire, and evoke pure emotion on your most special days.”

Gabby Windey Fronts Flower by Edie Parker’s 4/20 Campaign

Traitors star Gabby Windey fronted Flower by Edie Parker’s 4/20 campaign, titled HIGH ACHIEVER. The cannabis lifestyle brand’s newest ad drew inspiration from the television personality’s cheerleading days, showing Windey wearing a uniform with “Edie” on the front as well as an orange metallic purse. “Edie Parker is making my dreams come true - getting high in a cheer uniform on my favorite holiday of the year, 4/20,” Windey said in a press release.

Free People & Clarks Release A Shoe

This month, Free People and Clarks came together to reimagine the latter’s signature Wallabees, a moccasin silhouette. The collaboration includes a funky leopard-print pair with exclusive logo tags and a platform crepe sole. Take styling notes from the IG image above and adorn yours with fun shoe charms.

Argent & Citizens of Humanity Release A Capsule

Upgrade your office wardrobe with a piece (or two) from the new Argent and Citizens of Humanity collaboration, the Good Work capsule, which came out on April 16. “Argent is not only exceptional in their category but also in their commitment to championing women in business, politics, and beyond,” Amy Williams, CEO of Citizens of Humanity Group, said in a statement. Offering a refined, elevated approach to everyday dressing, the collection boasts tailored blazers, denim dresses, classic white tees, and more luxe basics.

Nicole Chavez Collaborates With Naturalizer

Nicole Chavez, a celebrity style whose clientele includes Kristen Bell and Rachel Bilson, curated an edit of chic wear-everywhere shoes for footwear brand Naturalizer. Lucky for you, the expert was more than happy to share her styling advice for some of her favorite pairs. “Let a bold ballet flat be the star — pair it with classic neutrals like a miniskirt or jeans,” she said about the citrus-colored silhouette above. “It’s the perfect touch of playful elegance with zero effort.” Bell even commented on her Instagram post of the flats, saying, “Ok fine I’ll buy the green ones 🔥”

Vivrelle Partners With Revolve

On April 10, Vivrelle, luxury accessories membership club, and online retailer Revolve unveiled Complete The Look, an AI-powered styling tool. The new program utilizes data to allow members to style Vivrelle’s accessories with pieces from Revolve and FWRD. Meanwhile, the companies are gearing up to launch Ella, an innovative AI concierge that will serve as a personalized fashion assistant, using prompts like “a bachelorette weekend outfit” or “Miami packing essentials” to provided product suggestions from Vivrelle, Revolve, and FWRD.

Ronny Kobo Launches Its Inaugural Jewelry Collection

On April 1, Ronny Kobo released its inaugural jewelry collection, which highlights the namesake designer’s penchant for bold, statement-making accessories. Inspired by Kobo’s eclectic assortment of vintage jewelry and art deco, the offerings range from ‘80s-looking square-shaped earrings to stone-adorned necklace cuffs. “For years, I’ve dreamed of creating my own jewelry collection, and now that dream is finally coming to life in a way that feels authentic both to me and my brand,” the founder and creative director said in a statement.

Burberry Unveils Its Summer Campaign

Burberry’s aforementioned summer campaign features a mix of the heritage brand’s signature checkered looks, including swimwear and shirt dresses, as well as silk dresses, shirts, and shorts enlivened with nautical-themed motifs such as sailboats. In addition to Huntington-Whiteley and Draper, the campaign includes models Alva Claire and Babacar N’Doye.

Guzema & Delilah Belle Hamlin Drop A Collection

Titled Metamorphosis, Hamlin’s capsule with Guzema Fine Jewelry boasts seven early aughts-inspired pieces, including a choker, earrings, ear cuff, bracelet, and rings crafted from 18k yellow gold. “I tapped into the nostalgic feeling that chokers from the early 2000s bring me,” the 26-year-old rising actor told WWD. “I remember it was always a treat to go to Claire’s at the mall and pick out a few fun pieces of jewelry every now and then.” Available on April 3, the fine jewelry collection is priced from $1,110 to $4,700.

Guest In Residence Launches Collab With Nigel Xavier

Gigi Hadid’s cashmere brand, Guest In Residence, worked with sustainable designer Nigel Xavier, who skyrocketed to popularity after winning the Netflix series Next In Fashion, on a collection of one-of-a-kind knits. The colorful, attention-grabbing hoodies and beanies in the line were crafted using upcycled Guest In Residence materials. You can purchase the pieces at the label’s store in NoHo.

STAUD Teams Up With St. Regis

Get a head start on summer vacation shopping with STAUD’s collaboration with St. Regis. Together, they created a beachy four-piece collection of accessories, including two raffia bags, a raffia bucket hat, and one of its signature Tommy bags. “The idea of travel has always been a source of inspiration for me,” Sarah Staudinger, CEO and founder of STAUD, said in a press release. “St. Regis represents some of the most iconic destinations in the world, and together we’ve designed a collection that embodies that sense of adventure, indulgence, and style.”

The assortment will debut through exclusive retail activations at The St. Regis Punta Mita Resort and The St. Regis Bal Harbour Resort, as well as on STAUD’s site and at the label’s Soho location starting April 9.

The Sage Vintage & Reiko Co. Design Jewelry

Wake up your summer jewelry collection with a whimsical bauble from The Sage Jewelry and Reiko Co.’s new collaboration. The playful jewelry brands joined forces to design charm necklaces and beaded earrings — ranging from $48 to $358 — adorned with seashells, peas, tennis balls, and more quirky motifs.