It seems like just yesterday Kim Kardashian West launched her first beauty product, a coveted, creamy contour stick that many makeup lovers still swear by. KKW Beauty’s inaugural item was in fact less than a year ago and the brand itself has unsurprisingly been a smash ever since, adding powder contour kits and glitter pigment powders and glosses to the collection. Well, now Kim’s introducing another crucial step of her signature makeup routine to the lineup: concealing under-eye circles. Her latest drop, which was co-created with her faithful makeup artist Mario Dedivanovic, consists of liquid concealers, loose setting powders, pressed brightening formulas and brushes to achieve what Mario calls Kim’s “super-glam under eye.” To coincide with the launch (you can order here), the two created a video tutorial so you can find out exactly how each product is used to create the complete look. See the full demo below and decide if you’d give her latest goods a try.
