(Fashion)

Why Balenciaga Is About To Be On Every Street-Style Star

Since Demna Gvasalia was enlisted as the creative director of Balenciaga, the French fashion house was reintroduced with a fresh crop of avant-garde designs that immediately grabbed the attention of the style set. Taking simple streetwear and somewhat-overlooked silhouettes (see: the hoodie) and reworking their proportions and hems via splashy hues and unexpected fabrics, the Georgian designer of Vetements fame transformed the storied label into a modern brand that defies traditional dressing. To no surprise, fashion girls from editors to street-style stars adore the inherently cool “I’m not trying too hard” vibe the memorable pieces evoke. Thus, we’re certain its fall items will be witnessed from city to city come fashion week and for the rest of the season. Featuring the newest wares and accessories, online designer platform Farfetch has teamed up with Balenciaga for an edgy video editorial that offers a peek at the lineup captured via CCTV. Watch it here and score the must-haves for yourself with our top picks ahead.

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Balenciaga's New Arrivals