6 Outfit Formulas It Girls Swear By

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Signature style is defined by personal preference and once it’s developed you tend to gravitate towards certain pieces and sartorial compilations. While some refer to this as a style rut, we believe it simply means you’ve found your uniform. Unsurprisingly, many of our favorite It girls (and our EIC), follow the same strategy. Whether they’re grabbing a bite to eat or running errands, they’re repeatedly snapped donning similar outfits—proving that they’ve successfully honed a tried-and-true formula that works for them. From Olivia to Kendall, we’ve decoded the elements of their trademark ensembles so you can try them out for yourself. Browse their formulas then get our tips for dressing like a modern style icon.

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Olivia Palermo: Modern & Feminine

Olivia has a talent for combining uptown and downtown vibes by pairing feminine, elevated pieces with cool, laid-back elements. If this resonates with you, team a romantic off-the-shoulder top with distressed jeans and printed sneakers for your next off-duty ensemble. Cat-eye sunglasses finish the look with a hint of ladylike glamour.

Avalon Retro Sunglasses

$55

Quay

Muguet Sneakers

$535

Moncler

Skinny Regular Jeans

$50

H&M

Satin Poplin Off-The-Shoulder Tunic

$295

Tibi

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Rosie Huntington-Whiteley: Casually Glamorous

Rosie, every bit the supermodel, loves to dress up a casual staple with dressier items. Upgrade a basic black tee with an embroidered mini skirt and finish with a lariat necklace and studded sandals for a dose of sexiness.

Galia Studded Strappy Sandal

$395

Loeffler Randall

Embroidered Gamine Skirt

$98

Madewell

Vintage Cotton T-Shirt

$30

J.Crew

Lariat Necklace

$100

Luv Aj

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Kendall Jenner: Off-Duty Cool

Kendall is a creature of habit and her off-the-runway ensembles typically consist of jeans, leather boots and a statement jacket. An edgy bomber is the model's topper of choice and it wouldn't be a KJ look without the addition of a choker and oversize aviators.

Katya Leather Choker

$95

Are You Am I

Mirrored Aviator Sunglasses

$17

Missguided

Double Delta Boots

$535

Dorateymur

Mimi Distressed High‐Rise Slim‐Leg Jeans

$270

MIH Jeans

Matte Shine Bomber Jacket

$95

Topshop

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Alessandra Ambrosio: Boho Chic

Alessandra loves dressing like a girly bohemian, whether hitting the streets or the polo fields at Coachella. To channel her vibe, opt for a two-piece crop top and skirt duo and style with tonal accessories.

Tasseled Faux Leather Crossbody

$20

Forever 21

Stitched Wide Leather Belt

$58

Hinge

Maddi Backless Flatforms

$298

Rachel Zoe

Augie Two Piece

$198

Reformation

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Alexa Chung: Elevated & Quirky

Alexa mainly gravitates toward Victorian-inspired blouses and frocks. Pair yours with minimalist block heel sandals to keep the overall effect modern.

Meadow Block Heel Sandals

$89

Office

Tendere Ruffle Shift Dress

$575

Stella Jean

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Chrissy Teigen: Effortless & Polished

Chrissy has a penchant for denim shorts and wears them with polished outwear and wide-brimmed hats. Sport a one-shoulder top for a hint of edge and finish with barely there ankle strap heels to allow the legs to take center stage.

Alexis Longline Ponte Duster

$37

Boohoo

Cicci Sandal

$90

Aldo

One‐Shoulder Stretch‐Jersey Top

$125

Helmut Lang

Dahlia Wide Brim Hat

$264

Janessa Leone

High Rise Festival Shorts

$58

Abercrombie & Fitch