The Most Popular Concealer On Pinterest Is Only $5

Matteo Valle

Pinterest has our back when it comes to all things beauty—we're infinitely and constantly inspired. Our friends at the popular platform give us a regular report on what's trending, and the latest scoop involves concealer. We were surprised to learn its most popular cover-up is a very affordable one. Pinterest users can't get enough of NYX's HD Studio Photogenic Concealer for hiding dark circles and blemishes. The creamy formula doesn't just blur imperfections, it also helps highlight and brighten. The best part is it'll only set you back five bucks, so you won't feel guilty about stocking up when you run out. Like we said, Pinterest always has us covered.

NYX HD Studio Photogenic Concealer, $5