Just like with fashion, everyone has their own unique makeup style. Maybe you’re into a dewy glow, or you love a dramatic, glammed-up look. Regardless of your preference, there are countless makeup lines ready to cater to your every whim. Find your beauty soulmate or mix and match to assemble your own makeup bag essentials.
Brands like Glossier and Milk Makeup are made for those who want an elevated look, with very little actual effort. They aim to provide the tools to accentuate one's natural beauty (even if you know absolutely nothing about makeup technique!).
This cream blush is easy to use and comes in a variety of gorgeous shades. Just dab some on your cheeks with your fingers until blended and walk out the door!
Luminous Blur Stick
This product primes your skin, while creating a matte finish with a hint of shine. Apply it under your foundation or wear it on its own.
Do you love experimenting with makeup but are drawn to the more naturally made, organic things in life? We get it. Luckily, there are some amazing brands out there focused on creating quality beauty products that don't hurt the environment.
Lawless Soft Matte Liquid Lipstick
Unlike many other matte lip colors, this liquid lipstick is actually good for your lips. Besides being super hydrating, Lawless products are completely free of parabens, sulfates, and phthalates.
Inika Organic Loose Mineral Bronzer
This loose powder will give you the ultimate sun-kissed glow, without the risk of congesting or irritating your skin. Plus, it's certified vegan and cruelty-free.
Whether you're looking to experiment with bold colors or try your luck with a full-coverage product, brands like Smashbox and Anastasia Beverly Hills are about to be your new best friends.
Smashbox Studio Skin 15 Hour-Wear Hydrating Foundation
This product is a cult favorite for a reason. It's got buildable coverage, lasts all day and night and doesn't settle in to fine lines.
Anastasia Beverly Hills
If you're the kind of person who could spend hours crafting the perfect arch, this pomade is for you. Swipe it on with an angled brush, correct with concealer around the edges and set with a clear brow gel.
Our favorite celebs make it so easy to immitate their signature makeup looks (or at least try...) by creating their own cosmetic lines. Follow in the foot steps of your favorite A-listers with these influential brands.
Ultralight Beams Duo
When it comes to fashion and beauty, following Kim Kardashian West's lead is pretty much never a mistake...the woman knows what she's talking about! This multipurpose, illuminating pigment can be used as a highlighter, eye shadow, or gloss-topper!
Gigi Hadid x Maybelline Eye Contour Palette
Gigi is famous for her warm, glowy complexion, complete with "barely there" style shadow. This palette will help you master her natural-looking contoured eye.