(Beauty)

This New Hair Straightener At Ulta Is Already Racking Up 5-Star Reviews

by Zoe Ward
Grosescu Alberto Mihai/Shutterstock

Since waking up every day with flawless hair is not exactly realistic, you've probably used styling tools at least a few times over the years. Hair dryers, straightening irons, and curl-creating devices are veritable lifesavers when it comes to making hair look presentable. And if you've been using the same old tools longer than you'd care to admit, you'll want to take a look at Ulta's October 2018 arrivals for fresh stylers that'll up your hair game.

Because you likely aim to style your hair almost daily — except maybe on early Monday mornings when, let's face it, a quick ponytail is all that's manageable — investing in quality hair tools is potentially one of the most important beauty buys you'll make.

You want tools that are effective and easy to use, but also do the job without causing awful damage to your tresses. The former used to be a tough quality to come by, but the latest drop of heat tools at Ulta uses the latest technology to achieve your desired style with no damaging downside. In fact, some even claim to have a positive effect on your hair.

Case in point, Ulta's newly launched Hot Tools Black Gold 1" Ionic Salon Flat Iron, $119.99. Not only does the professional quality iron produce smooth, straight strands, it also promises to help protect them from the potentially damaging effects of heat styling. Seems unlikely? Hot Tools says it's possible because of negative ion infused plates, which seal each hair follicle to prevent weakening hair and providing lots of shine.

Ulta's shoppers have already backed the tool and given it a five-star rating, saying that the iron is ideal for creating any style – from super straight to voluminous waves. Fans also say the iron heats up incredibly fast, and the variety of temperature settings allow for effective styling that minimizes damage.

If you're looking for a total overhaul of your hair styling arsenal, look no further than Dyson's Airwrap Complete Styler. This comprehensive package, $549.99, is suitable for multiple hair types and includes everything necessary for creating a range of styles.

After washing hair, use the pre-styling dryer to rid excess moisture. Then, depending on the style you're after, swap on one of the five other interchangeable wand heads — from a strand smoothing heated brush to a curling barrel that uses air and head to create curls and waves. The goal is for you to be able to create long-lasting styles without extreme heat so hair stays healthy.

And with holiday travel around the corner, upgrade your on-the-go hair tools with a dryer and straightener duo so you can keep your style as you like it no matter the destination. CHI's Frosted Rose Travel Kit, $99.99, comes in an easy-to-pack travel bag and even includes heat protector spray and styling clips so it's like you've brought the salon with you. Plus, the sweet blush pink color makes the tools extra cute.

Whether you prefer pin straight hair or lots of curls, getting the hair of your dreams is easy with the latest drop of tools at Ulta. Shop a selection of the best new products below, and click over to the beauty site for even more.