2018's Best New Beauty Products Are Ones You Can't Get Yet (Sorry!)

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New York Fashion Week has come and gone, and while being backstage at the shows is a great way to dig your heels in and do some true, nitty-gritty reporting, there are also some other solid perks: You'll spot Duckie Thot checking her Instagram likes, for instance, or Bella Hadid peering at her screensaver that vaguely looks like The Weeknd's shadowy outline. Moreover, you'll also get to see the business' most skilled makeup artists, hairstylists, and manicurists in their prime — and likely using new 2018 makeup products that haven't hit shelves yet.

Consider it a test run... and a test that isn't the easiest, in the slightest. Show makeup looks pretty — but the environment is overwhelmingly hectic, spaces are small, and models are often sitting in the chair with the last show's makeup still on. So if the products ahead can hold up in those circumstances, they'll definitely last through our holiday parties. See some of the most exciting new launches ahead, and get ready to mark your calendars.

Maybelline New York Made For All, $8, Available January 2019

Maybelline New York

I already spilled the tea on the magical $8 red lipstick that looked good on all of the Cushnie models. Yes, all of them. No mixing or blending — just pure, unadulterated pigment. The brand tested the line of seven new shades on 50 different skin tones to make sure that it flatters everyone... and you can try for yourself in just a few short months.

Stila Shade Mystère Liquid Eyeshadow, $24, Available Spring/Summer 2019


Badgley Mischka's 30th anniversary show's Alice In Wonderland theme needed an equally-dreamy look. So lead makeup artist Carly Giglio answered that call, and came equipped with the light catching, marbleized Shade Mystère Liquid Eye Shadows. According to a release, they combine the technology of both the Glitter & Glow and Shimmer & Glow Liquid Eye Shadows — they are just as long-wearing and shimmery, with color-flip pigments that give you somewhat of a customized color. Plus, it moisturizes your skin with vitamin E and hyaluronic acid, rather than depleting it from the bad stuff.

Tom Ford Lost Cherry, $320, Available October 2018

Tom Ford Beauty

Guests who were lucky enough to nab an invite to Tom Ford received Lost Cherry along with their paper invites. And "lucky" is kind of an understatement — while the designs are always divine, it's the fragrance that has me experiencing all kinds of FOMO. Lost Cherry is a sensual (but sweet!) blend of black cherry and bitter almond upon first whiff, then opens up with griotte syrup, turkish rose, and jasmine sambac for warmth. Finally, notes of sandalwood, vetiver, and cedar provide an earthy finish — and proves that this ain't your middle school Japanese cherry blossom body spray.

MAC Cosmetics Powder Kiss, $18.50, Available October 11, 2018

MAC Cosmetics

Most people who love matte lipsticks know the pains of applying and perfecting it. These days, runway artists prefer a blur — and Powder Kiss (as seen at Chromat and The Blonds) gives you the effect straight out of the tube, thanks to powder pigments. “The trend is really about a soft tint on the lips, a moisturizing matte — so you get the beautiful matte texture with no weight and tons of comfort," Ashley Rudder, MAC Cosmetics Director of Digital Content & Artistry, said in a release.