The Cult Beauty Products You Should Own In Your 30s

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If your 20s are all about beauty experimentation, then your 30s are more about streamlining. While the trial-and-error process can be fun, this magical time is all about building an arsenal of products that maintain a grown-up version of your youthful appearance while also reflecting your refined personality. Go ahead, load up on the makeup, skincare and hair staples every woman in her 30s should invest in.

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30 Is The New 20

Blush in Orgasm

$30

NARS

Ask a 30-year-old what her favorite blush is, and she'll say "NARS Orgasm." We're sure of it.

DiorShow Lash-Extension Effect Volume Mascara

$29

Dior

The hype is real. This buildable mascara provides thicker, longer lashes with just a few swipes, and the extra-large brush is a fan favorite.

Touche Éclat Radiant Touch

$42

Yves Saint Laurent Beauty

With a brightening formula housed in a luxe gold tube, just packing it in your purse is enough to make you feel more awake.

Junior Mixture Bristle Hair Brush

$170

Mason Pearson

This is the Rolls-Royce of hairbrushes: The boar bristles on the paddle make your hair super shiny, and it looks extra chic on your vanity.

SK‑II Facial Treatment Mask

$22

Sephora

Who said sheet masks aren't for grown-ups? This luxe treatment will give you that 20-something glow well into your 40s.

N°5 Eau de Parfum

$100

Chanel

By now, you should own a signature scent. This perfume will get you noticed and will be how people remember you.

Lips & Boys Lip Color in Dylan

$36

Tom Ford Beauty

Worth every penny, this lipstick is just as moisturizing as it is long-lasting.

Gold Lust Repair & Restore Shampoo

$49

Oribe

Start making your hair a priority. This shampoo not only makes your hair shiny, it keeps it smelling amazing.

LE VERNIS LONGWEAR NAIL COLOUR in Rouge Essentiel

$28

Chanel

If to you there's nothing more classic and ladylike than a perfect red manicure, this is your polish.