Discovering a product that delivers superb results without leaving a dent in our wallets is something near and dear to our hearts—especially when it’s something we use daily. That’s why we’re obsessed with a selection of inexpensive makeup brands that offer amazing finds just as great as their luxurious and pricey counterparts. With this range of quality eye shadows, lipsticks and brushes, you could build a whole collection without spending a fortune. Ahead, seven affordable makeup lines to know, and our favorite picks for less than $20. Score!
Affordable Beauty
NYX
What it's known for: Amazing skin-perfecting bases, along with an array of non-sticky glosses and long-lasting matte lip colors.
Colourpop
What it's known for: Highly pigmented eye shadows, blushes and highlighters rendered in head-turning hues, and matte liquid lipsticks in every shade you can imagine.
e.l.f.
What it's known for: Jaw-dropping deals on every makeup staple, and interesting, innovative products you never thought you needed. (A primer brush that seals in eyeliner? Genius.)
Bourjois
What it's known for: An extensive selection of Parisian drugstore makeup from a glow-inducing foundation to a fantastic bronzer-highlighter duo.
Pony x Memebox
What it's known for: Beautiful natural hues perfect for everyday application (created by Korean makeup artist and beauty guru Pony).
Milani
What it's known for: Gorgeous baked blushes, vibrant lipsticks and highly pigmented eyeliners at prices you can't deny.
Sonia Kashuk
What it's known for: Quality makeup with functional packaging and adorable travel bags—ideal for girls on the go.
