Verb Just Launched The Deep-Treatment Version Of Its Cult-Fave Ghost Oil


You've probably heard of Verb's Ghost Oil even if you've never tried the $16 haircare product. Since the collection launched in the autumn of 2017, the leave-in hair oil has garnered a 4.6-star rating out of close to 900 reviews on Sephora's site; you could say it's a little bit popular. So, when Verb's Ghost hair mask was announced via the brand's Instagram account April 17, fans were ecstatic. (At least, judging by the amount of heart eyes emojis dropped in the comments.) But, just how similar is Verb's new Ghost Mask to the cult-favorite Ghost Oil?

Like its famous predecessor, the Ghost Mask changes up how a product like it should feel. “One of the most common criticisms of hair masks is they can leave your hair feeling heavy, flat, or even a little greasy,” Claire Moses, Verb Founding Member, said in a press email. “Since our Ghost collection is specifically formulated to hydrate hair without weighing it down, adding a lightweight, yet restorative hair mask to this line was a natural fit.”

Oh, and the new mask retails for just $16, as well. Besides being accessibly priced, the mask also works for a variety of shoppers; it's safe to use on color-treated hair and is formulated sans parabens, sulfates, or gluten. It can also be used on basically all hair types, from curly to straight, thick to fine.


Verb spotlights moringa seed oil as the formula's all-star ingredient. The oil strengthens hair while reducing frizz and boosting shine, and — best of all — won't add any extra weight or build-up to your tresses. Just pure, silky hydration. This is a good sign for you if you've used Verb's Ghost Oil and were curious about the new mask, too; moringa seed oil is a key player in that formula as well. The biggest difference between the two products seems to be how you use them: You can use Ghost Oil daily to boost your hair, whereas the deeply-moisturizing Ghost Mask should be used once a week (or more as needed).


At the moment, you can pick up the new Ghost Mask on Verb's website or online at Sephora. If you want to check out the product in-person before you shop, you'll have to wait just a tad longer; the mask lands at Verb-stocking salons and in-store at Urban Outfitters on June 1.

Can't wait to try it out? Grab your own from the link below.