Courtesy of Reformation

Reformation's New Line Of Jeans Is All About The Booty


For a while there, the thought of covering our legs made us cringe thanks to the hot and humid summer weather, but now our bodies are ready to slip back into denim. Which makes it perfect timing for Emily Ratajkowski's go-to jean brand, Reformation, to launch its new denim line. The Fall Ref Jeans Collection is here, and this is one to shop before the first cool breeze of fall rolls through.

The collection is filled with denim pieces ranging from $98-$178 to get you started off on right foot this season while also taking good care of your backside. Yes, your booty was a priority for the brand in this collection, and with high rise styles in rigid denim to a stretch denim jumpsuit (very EmRata), you'll be decked out in trendy styles with added support from behind.

Though taking care of your backside is important to the brand, its commitment to the environment also takes a place at the top of its priority list. Reformation is a brand known for its sustainable practices, and these efforts are also carried out through its denim.

"About 1.7 million tons of chemicals and 2,000 gallons of water go into producing a typical pair of jeans. We work hard to help make your favorite pair of jeans without all the gross chemicals and crazy amounts of water," wrote the brand in a press release. "Our collection uses more sustainable fibers to get the same feel and fit for a fraction of the impact."

Continue on to delve into Reformation's new line of denim, which is available to shop on the brand's website now, to get you through this season and beyond.

Dawson Relaxed Jean


This jean is bound to end up in your core denim rotation. The straight leg and clean bottom give this style a clean tailored look while the relaxed fit makes this jean one you will want to live in. Pair it with your favorite menswear blazer and slingback mules for an elevated look.

Dawson Relaxed Jean In Skye Destroyed


Add a little edge with the destroyed version of the Dawson Relaxed Jean. The light denim wash will look great against all your traditional fall neutrals and jewel tones.

Cher Jacket


This plaid denim jacket is right on trend for fall, and at under $150, it's an ideal layering piece to have in your wardrobe arsenal for this season.

Cher Skirt


At under $100, the Cher Skirt is not one to miss. Wear it with the matching jacket for the full plaid look or on its own with your coziest sweater.

Max Jean


Sitting high on the waist this lightweight rigid jean is fitted through the hip with a wider leg. Paired with your favorite bootie and a tucked in turtleneck, you'll have a cool and casual go-to outfit for when the leaves start changing colors.

Cynthia High Relaxed W/ Pintuck


With a high waist and a pintuck detail down the front, this pair of jeans uses details to add a little fun to your denim.

Crawford Jumpsuit


If you're looking to dress this down, layer a leather jacket over top and add a cowboy boot — the split seam bottoms are perfect to show them off.

Camille Dress


A denim dress is a must-buy for the season. It's easy to dress up or down, so wear this button-front style over a tee with sneakers on the weekend and swap in a blouse and slouchy boots for the office. This style is also available in one additional wash.