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All The Fall 2018 Makeup Palettes You Shouldn't Miss, According To Experts

I consider myself low-maintenance when it comes to my makeup routine. For a long time, I thought that meant makeup palettes were out of my league. What would I do with all of those shades, anyway? Flash forward to approximately 27 single pots of various brown eyeshadow later, and I realized that investing in an incredible shadow palette might actually be the more low-maintenance thing to do. And the new fall 2018 eyeshadow palette launches are so good, though, they’re tempting me into into high-maintenance territory — as in, I think I need them all.

It’s especially hard to pick just one, because fall makeup products tend to include my favorite, subtly-pretty shades: shimmering neutrals, deep jewel tones, and a warm berry or two. The latest crop of shadow palettes doesn’t disappoint.

Beauty brands have tapped into two specific directions for the new season: You can choose from palettes that tell a single color story (like Huda Beauty’s new Precious Stones Ruby Collection, filled with red tones), or palettes that span the entire spectrum (like the Urban Decay’s latest launch, which brings 19 shades together in one kit).

Not sure where to start? This organized-by-vibe shopping list — complete with advice from experts like backstage beauty fixture Jaleesa Jaikaran (the makeup artist behind the recent Savage x Fenty runway looks) and celebrity makeup artist Hrush Achemyan, who works with Kourtney and Khloé Kardashian, should help.

If You're Into... Neutrals

Look no further than the Huda Beauty Precious Stones Collection in Topaz. Jaikaran cites it as her favorite new release of the season, if only because “you can do so much with it,” she tells The Zoe Report via email.

“You can go from the office to dinner to a party so easily,” she continues. “The colors, when used lightly, can even be duped as blushes and highlighters.”

Jaikaran is particularly into the Huda Beauty Topaz palette because the richly pigmented tones pop on people of color, especially “the matte burnt orange and the gold shimmer,” she tells us. While the makeup artist says, “I try not to abide by eye color rules anymore,” she notes that the peach shades look great with blue eyes, and the gold shades work well with hazel eyes.

Obsessions Eyeshadow Palette Precious Stones Collection in Topaz


Huda Beauty

If You're Into... Jewel Tones

Molly R. Stern, makeup artist to Maya Rudolph and Sarah Paulson, can’t get enough of the limited edition NARS Holiday Eyeshadow Palette in Provocateur, which holds six versatile jewel-toned shades, from dark berry to metallic navy. “The shades can be worn both naturally or very dramatic,” Stern tells TZR. Additionally, they pair well with literally any skin tone: “The colors are pigmented so they will show up on darker complexions but can be applied softer for fairer tones.”

Stern makes it sound so easy to create a cohesive eye look with the diverse shades, too. “I love highlighting the lid with the two lightest shades in the palette and then combining the bright orange with the cool taupe shimmer for the crease,” she explains. “Then you have the choice of the two darker shades to smoke out the upper and lower lash lines.” It’s pretty much foolproof.

Holiday Eyeshadow Palette in Provocateur



If You're Into... Berry Tones

Those who already have a pretty extensive collection of neutral palettes will find something new in the Huda Beauty Palette Precious Stones Collection in Ruby. A favorite of Michael Ashton, an artist who’s worked with Adele and Jameela Jamil, it features nine shades, ranging from light peach to deep maroon and every shade of red in between. Don’t let that scare you, though. Ashton tells us, “The beautiful burnished jewel tones will warm up any skin tone and can be used for a gentle wash of color right through to a dramatic and sultry smokey eye.”

Apparently, when it comes to eye color, you can’t go wrong. Ashton explains, “Warm ruby toned shades will give added depth of color to amber, brown, green, hazel eyes and give lighter blue and grey eyes a mesmerizing effect."

Obsessions Eyeshadow Palette Precious Stones Collection in Ruby


Huda Beauty

If You're Into... Options

If you’re looking for one mega-palette that covers everything from subtle neutrals to holiday brights, Achemyan suggests the recently-released Kylie Cosmetics Sipping Pretty Palette. “You can create several full looks using just this, from a natural look to a dramatic look,” she says.

Since there are a lot of options, I asked Achemyan for a tour around the palette to help demystify exactly which shades to use when. “For green to hazel eyes I would use Pre-Game, Sex on the Beach, and Close the Tab,” she says, citing three of the collection’s neutral brown shades. “For darker eyes, I would use Moscow Mule and Mimosa,” both of which are in the rosy-maroon family.

“Bronze, gold, and orange undertones look great on [darker skin tones],” Achemyan adds. “These shades complement their skin tones well.”

Sipping Pretty Palette


Kylie Cosmetics

Still haven’t found your perfect palette? Ahead, all the fall 2018 makeup palette releases you need to consider.

Eye-conic Palette in Edgitorial


Marc Jacobs Beauty

Ashton tells us this palette is perfect for women with darker skin tones because of the “dense pigments in neutral, gold, and camouflage tones.”

Instant Look Eyeshadow & Face Palette


Charlotte Tilbury

If you’re into low-maintenance makeup too, Charlotte Tilbury’s Instant Look Palette is all you need.

Limited-Edition Sugar Cookie Eyeshadow Palette


Too Faced

Too Faced’s Sugar Cookie collection looks as delicious as it sounds, with wear-anywhere shades like Nom Nom and Fresh From The Oven.

Color & Light Palette in 8th Muse



This set is technically made up of blush and highlighter, but these pretty shades make for an amazing neutral eye, as well. Dot the highlighter in your inner corners and the wash the blush over your lid.

Luna Eyeshadow Collection


Bad Habit Beauty

This brand new palette from Bad Habit Beauty features celestial-inspired shades like Half Moon (metallic violet) and Darkside (matte rust).

Limited Edition Flesh Envy Eyeshadow Palette



Flesh’s goal is to redefine flesh color, so it was super important to them to make the jewel tones in their Envy Eyeshadow Palette suitable for every skin tone. Mission accomplished.

Petit PRO 2 Eyeshadow Palette



“With a mix of matte and metallic finishes in aubergine, cranberry, and pastel fuchsia,” Ashton says these berry shades look especially great on dark skin tones.

Norvina Eyeshadow Palette


Anastasia Beverly Hills

This mix of pastel purple and dark berry shadows works year-round, but the shades Volatile, Passion, and Drama are particularly great for the new season.

Cover Shot Eyeshadow Palette Ultra Violet



From blueberry to raspberry and every shade in between, Smashbox’s Ultra Violet Palette riffs on Pantone’s color of the year.

More Options

Desi x Katy Eyeshadow Palette Friendcation


Dose of Colors

YouTube influencers Desi Perkins and Katy DeGroot joined forces with Dose of Colors to create their ultimate party palette: a mix of neutrals and metallics made for the holidays.

Elements Eyeshadow Palette


Urban Decay

Inspired by the elements (earth, air, water, and fire), this collection includes pretty much every shade under the sun in a velvety, blendable finish.