He's won more Grammy Awards than he has fingers and toes, founded a record label that's signed hip-hop's biggest names (think Big Sean and Kid Cudi), launched his own Yeezy fashion brand and married the No. 1 reality TV star in the country (Kim Kardashian, ever heard of her?). But as talented as he seems, it turns out Ye lacks skills in one specific creative department: Instagram.
Considering his wife has made a name for herself using the photo-sharing platform, the whole thing is pretty ironic, but Kim herself revealed Kanye's shortcoming when she spoke at the Forbes Women's Summit in New York City. "It's such a struggle. It really is," she said. "If people think you just post and it's so easy, it's not. I like my Instagram to look a certain way."
With her 101 million followers, there's no doubting Kim's social media prowess, but curating a feed like that obviously takes more than just internet-breaking belfies. And while a number of influencers can partially credit their Instagram husbands for those stunning accounts, Kim unfortunately has to look for help elsewhere.
She even shared an anecdote explaining his Insta-incompetence: "Kanye and I woke up at 3am and we couldn't get back to sleep, and I said, 'Let's go into this town in Tokyo where there are all these bright lights; let's go take all these pictures and we'll post them on social media, and it will look so cool.' We tried to do it and it was such a mess, and he just was not the best photographer. I was like, 'You ruined what my social media was going to look like.'"
That's okay, Ye. Let's leave the selfies to Kim and the Billboard charts to you.