We’re constantly on the hunt for new designers to feed our need for the coolest, of-the-moment wares, and we can always rely on style maven Olivia Kim to provide us with the scoop. As the Vice President of Creative Projects at Nordstrom, the Opening Ceremony alum has a sharp eye for emerging talent, fostering them via Space—the mega-retailer’s exclusive in-store designer boutique for upcoming lines. To further spotlight such brands, Olivia is introducing The Lab, an incubator project at Nordstrom that’ll showcase five new designers every season and allow customers to shop their signature looks. Ahead, see the current handpicked talents and shop our favorite picks before everyone else knows their names.
Dilara Findikoglu
The London-based designer of Turkish origin fuses fashion and social commentary for on-trend pieces that are undeniably rebellious.
A.W.A.K.E.
Founder Natalia Alaverdian's multi-faceted background in styling, art direction and photography is apparent in her designs, which express unexpected, abstract takes on classic silhouettes.
Eckhaus Latta
Helmed by duo Zoe Latta and Mike Eckhaus, the unisex line marries fashion and art for any body and age.
Vejas
Having won the LVMH Special Jury Prize at just 19 years old, Canada-based Vejas Kruszewski delivers utilitarian, minimalist designs with memorable reworked details.
Eric Schlösberg
The Parsons School of Design grad's aesthetic is sexy and empowering. His decadent textures and prints are feminine with punk and rock 'n' roll twists.
