(Fashion)

Go Inside The Launch Of Rachel Zoe’s First-Ever Store

by Kristi Mikesky

Rachel has some big news—her first-ever pop-up shop is now open at The Grove in Los Angeles! To celebrate the momentous occasion, our EIC threw a party at the gorgeous new retail space, attended by her most fabulous friends including Monica Rose, Jen Atkin, Molly Sims and more. Guests sipped champagne, snapped photos in the photo booth and, of course, shopped the Spring 2016 collection. See inside the glamorous new store and check out snaps from the way-fun launch. (And psst—if you can’t make it out to SoCal before March 31 to peruse the store in-person, don’t forget you can always shop the latest at RachelZoe.com!)

John Salangsang/BFA.com

Monica Rose, Rachel Zoe & Jen Atkin

John Salangsang/BFA.com

Rachel Zoe & Rodger Berman

John Salangsang/BFA.com

The pop-up storefront at The Grove

John Salangsang/BFA.com

Joey Maalouf & Rachel Zoe (in the Dalia Off-The-Shoulder Maxi Dress)

John Salangsang/BFA.com

Jenni Kayne

John Salangsang/BFA.com

DJ Sam Black & Rocky Barnes (in the Maggie Pussy-Bow Romper)

John Salangsang/BFA.com

Jennifer Meyer

John Salangsang/BFA.com

Holland Roden

John Salangsang/BFA.com

Kelly Sawyer, Rachel Zoe & Molly Sims (in the Skye Fringed Dress)

John Salangsang/BFA.com

Katherine Power & Rachel Zoe

John Salangsang/BFA.com

The Odette Lace-Up Heeled Sandals inside the store

John Salangsang/BFA.com

Inside the store

Laurel & Wolf

Inside the store, designed by Laurel & Wolf

Laurel & Wolf

Inside the store, designed by Laurel & Wolf

Laurel & Wolf

Inside the store, designed by Laurel & Wolf