For Rachel Zoe’s first-ever store, it was of utmost importance that the space served as a continuation of the glamorous world she’s created in her designs. To bring her vision to life, she enlisted the help of interiors firm Laurel & Wolf, which offers personalized design services completely online, accessible to anyone with a computer (it’s like having your own interior designer for a fraction of the price). The two teams worked together from inspiration to conception for a stunning result that perfectly captures the essence of her Spring 2016 collection. Here, watch how they translated Rachel’s elegant vision into the ultimate shopping experience.
Homepage photo: Courtesy of Laurel & Wolf