It’s official: Beyoncé has finally made her foray into athleisure with the launch of her upcoming line, Ivy Park. Not to be mistaken for yet another celebrity collaboration, Queen B is putting forth her own original designs via this “strong beyond measure” performance-wear collection that’s described as “merging fashion-led design with technical innovation.” Set to launch April 14 at Topshop, Nordstrom and Net-a-Porter, the line focuses on wardrobe staples like leggings, tees, sweatshirts and technical jackets with a naturally flawless, sportswear vibe. The entire Ivy Park collection—whose name was inspired by the park Beyoncé used to run in growing up—will surely sell out the moment it drops. Until then, watch the video below (with a cameo from Blue Ivy) and peruse the Instagram snaps as your preview of what’s to come. Slayyy, Bey.
