Until recently, the term “nude,” when applied to most products, really just meant “white.” In 2016, however, it’s refreshing to see that many companies are reimagining their product lines to include a broader spectrum of skin tones. Here, 3 brands we love that aren’t limiting their nude offerings to just one type of woman.
Naja is a socially conscious lingerie line co-founded by Jane the Virgin star Gina Rodriguez. This week, they launched their "Seven Shades of Nude" collecation, which includes basic underthings in a spectrum of skin tones, all labeled "nude." Naja's other co-founder, Catalina Girald, said in a press release for the campaign, “I didn’t want it to be about singling out one specific race, ethnicity or color. It is about equality and it needs to be about every person.”
Last spring, cult-favorite shoe designer Christian Louboutin released several new shades to his nude capsule collection in an effort to make it easier for women to find "nude" shoes that better match their skin tone. The line continues to expand, and it has become a best seller for the brand.
Cover FX offers an oil-free, water-based liquid foundation in forty different shades for every skin tone. We also love YSL, Make Up 4 Ever, Bobbi Brown and Bare Minerals for their wide-ranging foundation lines.