(Hair)

Ulta Beauty’s Upcoming Sale Includes Living Proof, CHI, & So Much More

Major hair care deals, right this way.

May 4, 2021

Ulta Beauty's Gorgeous Hair Event: Living Proof, CHI, & more.

At long last, the wait is over — the dates for Ulta Beauty’s Gorgeous Hair Event 2021 have been announced, and they’re just around the corner. The beauty retailer’s annual hair care product and tool sale kicks off on May 9 this year, offering daily discounts up to 50% off until May 29. In other words, you have three weeks to strategize your spring and summer hair care routine, then fill up your shopping cart online or in-store.

Although exact sale details are still under wraps, Ulta Beauty has shared a few brands and products to watch out for. The sale will include discounts on Pattern’s cult-favorite Leave-In Conditioner on May 9, Madison Reed’s at-home hair color kit on May 13, and all CHI products excluding travel on May 25. Already affordable products are included in the sale, such as It’s a 10 Miracle Daily Conditioner (regularly $23.99), alongside luxury finds — like the $230 Bio Ionic 10X Pro Straightening & Styling Iron for half off.

Bookmark Ulta Beauty’s site to make sure you don’t miss any details (or the start of the sale). Below, shop some more of the hair products you can’t miss from the Gorgeous Hair Event.

We only include products that have been independently selected by TZR’s editorial team. However, we may receive a portion of sales if you purchase a product through a link in this article.

ULTA Beauty

One-Step Paddle Dryer

$39.99

Speed up your post-shower routine with one of Revlon's all-in-one stylers. The One-Step Paddle Dryer will be on sale at Ulta Beauty on May 9, while the XL Hair Straightening Heated Styling Brush will be discounted on May 17.

Living Proof

Restore Perfecting Spray

$29

Transitioning out of winter, you might notice your hair is more tangle prone than usual, which is where Living Proof's Restore Perfecting Spray steps in. It conditions, detangles, and protects hair against heat damage. Get it on sale at Ulta Beauty on May 16.

tgin

Honey Miracle Hair Mask Deep Conditioner

$17.99

Every single tgin product will be discounted on May 21, including this fan-favorite deep conditioner. It's formulated to work best on dry or damaged hair, including color-treated tresses — so basically everyone can benefit from it.

Tula

Balanced Beauty Gummy Vitamins for Strong Hair, Skin & Nails Plus Probiotic

$30

At this point, most people have probably considered taking a hair and skin supplement, though the price points can hold you back. This option from Tula will be on sale at Ulta Beauty on May 24, and the glowing reviews say it's well worth the buy.

Curlsmith

Curl Quenching Conditioning Wash

$25

Now's the perfect time to make the transition to conditioning washes if you have curls (and you've been putting it off). This cult formula from Curlsmith goes on sale on May 26.

Elchim

3900 Healthy Ionic Hair Dryer

$179

You'll save $99.50 on this chic hair dryer as long as you pick it up on May 28. The quiet tool is a must if you share your space with family or roommates — or just hate how loud other dryers are.