Typically the place we head when looking for casual basics or a pair of flip-flops for the beach, Old Navy just gave us another reason to shop. This week the retailer launched its own beauty and personal-care line called Kindred Goods, available now in 600 US Old Navy stores (no word yet on when it’ll go online). The collection comprises five products in three scents: hand cream, body lotion, hair and body mists, foaming body scrub and perfume in Sea Salt & Fig, Sweet Cream & Honey and Orange Blossom & Tea.
When heading to the store, you’ll find the collection in the Fast Lane section right near the checkout. Apart from including scents that smell so good you want to eat them, and Instagram-worthy packaging, the prices are unbeatable, ranging from $6 to $12.
More Kindred Goods products will roll out for the holidays, including a rollerball perfume set and a gift set. We expect makeup and beauty tools won’t be far behind.