This year was quite the wild ride. And while the default reference is to our lives in general, for the sake of positivity we’re talking beauty. Yes, the overall theme for 2017 involved going bigger and bolder (as if clown contouring wasn’t outrageous enough) with the goods our mamas gave us. Lashes, lips and eyebrows were taken to dramatic new heights—literally. To give you an idea of just how interesting things got, we’re taking a trip down memory lane and breaking down the top searched trends from our friends at Google. From mink lashes and lifting treatments to lip plumpers and feathered eyebrows, ’twas a fun year indeed.
The high-shine look we loved in the '90s was back with a vengeance, and we're not even mad about it.
What started as a full bushy brow (of course) progressed into a full-blown feather-shaped creation—complete with peacock detailing. Oy.
'Cuz Halloween (hopefully).
Thanks in large part to the Kardashian phenomenon that has invaded our lives over the past decade, large, pouty lips (we're looking at you, Kylie) are the item du jour on the beauty menu. Since we're all about a non-invasive, inexpensive solution, lip-plumping glosses are our go-to.
Right up there with red lipstick, neutral shadows, lippies and even blushes have become a mainstay in every makeup lover's arsenal.
Like clockwork, prom season comes every spring, ushering in a wave of trendy Insta-worthy looks that are a far cry from our butterfly-clipped updos and glittery lip gloss.
Sorry extensions, there's a new treatment in town. This service involves adding curl and definition to your natural lashes via shaped shields and creamy forming solutions. Results last from eight to ten weeks.
Looks like we're not the only ones frantically combing the interwebs for makeup ideas that can be done in less than ten minutes.
Apparently, synthetic lashes are très passé, as these powdery soft extensions are sitting on every beauty blogger's peepers. (FYI: There are plenty of faux options available.)
It's been nearly 15 years since this little miracle worker broke out on the scene, and it continues to prove itself as the Little Blender That Could.