How Eye Shadow Is Made

by Stephanie Montes

When you get the opportunity to spend a day at the headquarters of one of your fave cosmetic brands, you go big, right? Well, that was definitely our plan when we paid a visit to the ColourPop offices in SoCal. In fact, we approached our trip with a specific goal in mind: to see what really goes into creating our all-time favorite makeup product … eye shadow. Yep, as soon we walked in, we threw on a hairnet, put on rubber gloves and got down to work. From chemistry lessons to a crash course in makeup production, our day was jam-packed with interesting facts and mesmerizing shots. To help you live vicariously through us, we included the video below. Believe us when we say you’ll never look at your makeup stash the same way.