As beauty fanatics we relish wearing beauty trends before they hit the mainstream. This fall there’s one gorgeous color we’ll be seeing swiped across eyelids and naturally, some of our favorite It girls have already started to take note. Everyone from Hailey Baldwin to Emily Ratajkowski to Olivia Culpo has rocked rust and burnt orange hues on their peepers, posting the proof proudly to social media. So why the moody tones? Well for starters, the unusual color is actually universally flattering once you find the right hue for your skin tone. Take a look at how your favorite It girls have styled the trend then shop our top palette picks to try it yourself.