This Is When ColourPop Will Officially Hit Sephora Stores

Update September 19, 2017: ColourPop confirms the brand will officially hit Sephora’s website and select stores October 31. Get ready to snag your $6 concealers and $8 highlighters at the mecca of all things beauty.

Original post August 7, 2017: Brace yourselves, this is not a drill: ColourPop will officially make its way onto Sephora shelves this fall. Yes, the super-affordable online makeup brand has collaborated with the mega retailer to bring all of your beauty needs to store shelves across the US this fall. While details on which products will be available have yet to be disclosed, we do know that there will be Sephora-exclusive products included in the mix. We can also report that ColourPop’s low price point will not be changing (thank the makeup gods!). Another major bonus to this partnership is that we’ll never have to blindly guess how shades look on our skin tones again. We’ll be back with more details as soon as the official launch date drops, so stay tuned!