(Fashion)

How NYC Tastemaker Elena Taber Makes Every Minute Count

Fossil’s Gen 6 smartwatch helps the style expert make the most of her minutes.

by BDG Studios

Life can get hectic, especially for NYC’s fashion set. Between getting dressed, meeting clients, and squeezing in workouts, planning your day can get overwhelming. But that’s where a stylish essential like the Fossil Gen 6 smartwatch comes in. With wellness monitoring, Google Pay, and music integration, Fossil’s latest drop helps you tackle anything — all while matching any outfit.

NYC-based creator Elena Taber gets the hustle, which is why Fossil’s Gen 6 is her go-to solve.

“Some days feel like I’m running a mile a minute, and the Fossil smartwatch has been instrumental in helping me plan out my days,” she says. “Simultaneously, [the Gen 6] reminds me to slow down and take some time for myself.”

A Watch That Can Keep Up With You

Fossil’s Gen 6 features a first-to-market processor (the Qualcomm 4100+ chipset), which means faster app-loading — up to 30 percent faster than the Gen 5 — in addition to using less battery in the first place. For Taber, all that power comes in handy when overcoming the season’s new challenges. “I like to set goals for myself in different categories each season,” says Taber, “health, career, intellectual, emotional, and so on.” Finally, no more wasted minutes waiting for your watch to reach your level.
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